NEW YORK, March 4, 2025 /PRNewswire/ — Stagwell (NASDAQ: STGW) will be hosting a virtual investor day on April 2, 2025 beginning at 10:00 AM ET. Visit this link to register.
The virtual event will feature presentations from Mark Penn, Chairman & CEO of Stagwell, Frank Lanuto, Chief Financial Officer, and many additional business leaders about Stagwell’s strategic and financial outlook for 2025 and beyond.
A recording of the presentation will be available after the event on Stagwell’s website, www.stagwellglobal.com.
Visit this page to view upcoming investor events and programming from Stagwell. Reach out to ir@stagwellglobal.com with questions.
About Stagwell
Stagwell is the challenger holding company built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 40+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.
IR Contact:
Ben Allanson
IR@stagwellglobal.com
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Noel and Zhang will co-lead the Stagwell (STGW) agency’s strategic direction, doubling down on its award-winning Business Agency approach
NEW YORK, March 4, 2025 /PRNewswire/ — Today, Business Agency GALE has announced new leadership, elevating two of its long-time senior executives, Andrew Noel and Sophia Zhang, to CEO of Global and CEO of North America, respectively. The new appointments come after GALE’s founding CEO Brad Simms announced his retirement last month.
“Brad was integral to GALE’s success and we wish him well in this next chapter,” said Noel, one of GALE’s co-founders. “As we take the baton, Sophia and I are excited to build on the agency’s well-established legacy, emphasizing the disruptive approach and innovations that have made it one of the industry’s most-awarded agencies.”
Noel and Zhang, who have been with GALE for a decade, will continue driving the agency’s status as a leader in modern marketing, doubling down on its strategic advisory offering, further enhancing its industry-leading technology, Alchemy.Ai, and fostering a continued emphasis on driving real business growth for its clients.
“GALE’s culture of great people, great clients, and great work is one that we care about deeply,” said Zhang. “The value we bring as a Business Agency is more critical than ever and will define our future success as we set the standard for excellence across creativity, strategy, and technology.”
As Global and North America CEOs, Noel and Zhang will co-lead the agency’s strategic vision and direction, expanding on a close partnership established in their previously held roles of Managing Partners. Both will maintain close oversight of client services and advisory, and have been integral in agency, client, and employee decision-making for several years.
Over the past few years, GALE has experienced unprecedented growth, earning accolades including Ad Age‘s A-List, Ad Age‘s Data & Analytics Agency of the Year, Adweek‘s Fastest Growing Agencies, Adweek‘s Breakthrough Media Agency of the Year, and Campaign US‘ Advertising Agency of the Year. It is also currently shortlisted for Campaign US‘ Digital Innovation Agency of the Year.
“I see a bright future for GALE’s next chapter under Sophia and Andrew’s leadership,” shared Chairman and CEO of Stagwell Mark Penn. “GALE sits at the forefront of modern marketing, and I feel confident the agency will continue to drive strong client outcomes across creative and media ecosystems under their leadership.”
About GALE
GALE is a Business Agency. We bring business insights to brand storytelling and activate across every channel. With expertise in business strategy, CRM, loyalty, brand storytelling, integrated, performance, creative, and content marketing, experience design and media, GALE creates marketing systems and communications that grow businesses. GALE delivers strong business outcomes for its partners in automotive, QSR, retail, gaming, entertainment, telecom and more. Founded in 2014, the agency currently has offices in New York, Singapore, Toronto, Denver, Los Angeles, London, Austin, Kansas City and Bengaluru. GALE has received top industry awards including Ad Age‘s A-List, Ad Age‘s Data & Analytics Agency of the Year, Adweek‘s Fastest Growing Agencies and Adweek‘s Breakthrough Media Agency of the Year.
Contact:
Mary Moczula
mary.moczula@galepartners.com
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Q4 YoY Revenue Growth of 20%, With 22% Growth in Digital Transformation
Q4 YoY Net Revenue Growth of 14%, Organic Net Revenue Growth of 10%, Digital Transformation Net Revenue Growth of 15%
Q4 Net Income Attributable to Stagwell Inc. Common Shareholders of $3 million
Q4 Adjusted EBITDA of $123 million; Adjusted EBITDA Margin of 20%
Q4 EPS of $0.03; Adjusted EPS of $0.24
Eighth Consecutive Quarter of Record LTM Net New Business
Net New Business of $102 million in Q4; LTM Net New Business of $382 million
Introduce Guidance for 2025 of Total Net Revenue Growth of ~8%; Adjusted EBITDA of $410 million to $460 million; Free Cash Flow Conversion in excess of 45%
Stagwell To Host Investor Day on April 2nd 2025
New York, NY, February 27, 2025 (NASDAQ: STGW) – Stagwell Inc. (“Stagwell”) today announced financial results for the year ended December 31, 2024.
FOURTH QUARTER RESULTS:
- Q4 Revenue of $789 million, an increase of 20% versus the prior year period; Full Year Revenue of $2.8 billion, an increase of 12% versus the prior year
- Q4 Net Revenue of $630 million, an increase of 14% versus the prior year period; Full Year Net Revenue of $2.3 billion, an increase of 7% versus the prior year
- Q4 Organic Net Revenue increased 10% versus the prior year period; Full Year Organic Net Revenue increased 5% versus the prior year
- Q4 Net Income attributable to Stagwell Inc. Common Shareholders of $3 million versus $1 million in the prior year period; Full Year Net Income attributable to Stagwell Inc. Common Shareholders of $2 million versus $0.1 million in the prior year
- Q4 Adjusted EBITDA of $123 million, an increase of 30% versus the prior year period; Full Year Adjusted EBITDA of $411 million, an increase of 14% versus the prior year
- Q4 Adjusted EBITDA Margin of 20% on net revenue; Full Year Adjusted EBITDA Margin of 18% on net revenue
- Q4 Earnings Per Share Attributable to Stagwell Inc. Common Shareholders of $0.03 versus $0.00 in the prior year period; Full Year Earnings Per Share Attributable to Stagwell Inc. Common Shareholders of $0.02 versus $0.00 in the prior year
- Q4 Adjusted Earnings Per Share attributable to Stagwell Inc. Common Shareholders of $0.24 versus $0.12 in the prior year period; Full Year Adjusted Earnings Per Share attributable to Stagwell Inc. Common Shareholders of $0.77 versus $0.57 in the prior year
- Net new business of $102 million in the fourth quarter, last twelve-month net new business of $382 million
See “Non-GAAP Financial Measures” below for explanations and reconciliations of the Company’s non-GAAP financial measures.
Mark Penn, Chairman and CEO of Stagwell, said, “2024 was a breakthrough year for Stagwell and has fueled a strong start to 2025. We re-established ourselves as the fastest growing business in the industry, accelerated rapidly in Digital Transformation, took advantage of an unprecedented U.S. election cycle, and made strategic investments to expand our capabilities and geographical reach. I’m looking forward to a strong 2025.”
Frank Lanuto, Chief Financial Officer, commented: “Stagwell posted strong results in the fourth quarter with double-digit revenue growth in 4 of our 5 principal capabilities. We delivered fourth quarter revenue of $789 million. Simultaneously, we grew our adjusted EBITDA to $123 million, representing a 20% margin on net revenue, an improvement of approximately 230 bps over the prior year period, as we lowered our comp to revenue ratio to 57.5%, a company record. These results give us confidence in the year ahead.”
Financial Outlook
2025 financial guidance is announced as follows:
- Total Net Revenue growth of approximately 8%
- Adjusted EBITDA of $410 million to $460 million
- Free Cash Flow Conversion in excess of 45%
- Adjusted EPS of $0.75 – $0.88
- Guidance includes anticipated impact from acquisitions or dispositions.
| * The Company has excluded a quantitative reconciliation with respect to the Company’s 2025 guidance under the “unreasonable efforts” exception in Item 10(e)(1)(i)(B) of Regulation S-K. See “Non-GAAP Financial Measures” below for additional information. |
Video Webcast
Management will host a video webcast on Thursday, February 27, 2025, at 8:30 a.m. (ET) to discuss results for Stagwell Inc. for the year ended December 31, 2024. The video webcast will be accessible at https://bit.ly/3EVAIAk. An investor presentation has been posted on our website at www.stagwellglobal.com and may be referred to during the webcast.
A recording of the webcast will be accessible one hour after the webcast and available for ninety days at www.stagwellglobal.com.
Stagwell Inc.
Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.
Contacts
For Investors:
Ben Allanson
IR@stagwellglobal.com
For Press:
Beth Sidhu
PR@stagwellglobal.com
Non-GAAP Financial Measures
In addition to its reported results, Stagwell Inc. has included in this earnings release certain financial results that the Securities and Exchange Commission (SEC) defines as “non-GAAP Financial Measures.” Management believes that such non-GAAP financial measures, when read in conjunction with the Company’s reported results, can provide useful supplemental information for investors analyzing period to period comparisons of the Company’s results. Such non-GAAP financial measures include the following:
(1) Organic Net Revenue: “Organic net revenue growth” and “Organic net revenue decline” reflects the year-over-year change in the Company’s reported net revenue attributable to the Company’s management of the entities it owns. We calculate organic net revenue growth (decline) by subtracting the net impact of acquisitions (divestitures) and the impact of foreign currency exchange fluctuations from the aggregate year-over-year increase or decrease in the Company’s reported net revenue. The net impact of acquisitions (divestitures) reflects the year-over-year change in the Company’s reported net revenue attributable to the impact of all individual entities that were acquired or divested in the current and prior year. We calculate impact of an acquisition as follows: (a) for an entity acquired during the current year, we present the entity’s prior year net revenue for the same period during which we owned it in the current year as impact of the acquisition in the current year; and (b) for an entity acquired in the prior year, we present the entity’s prior year net revenue for the period during which we did not own the entity in the prior year as impact of the acquisition in the current year. We calculate impact of a divestiture as follows: (a) for a divestiture in the current year, we present the entity’s prior year net revenue for the same period during which we no longer owned it in the current year as impact of the divestiture in the current year; and (b) for a divestiture in the prior year, we present the entity’s prior year net revenue for the period during which we owned it in the prior year as impact of the divestiture in the current year. We calculate the impact of any acquisition or divestiture without adjusting for foreign currency exchange fluctuations. The impact of foreign currency exchange fluctuations reflects the year-over-year change in the Company’s reported net revenue attributable to changes in foreign currency exchange rates. We calculate the impact of foreign currency exchange fluctuations for the portion of the reporting period in which we recognized revenue from a foreign entity in both the current year and the prior year. The impact is calculated as the difference between (1) reported prior period net revenue (converted to U.S. dollars at historical foreign currency exchange rates) and (2) prior period net revenue converted to U.S. dollars at current period foreign exchange rates.
(2) Net New Business: Estimate of annualized revenue for new wins less annualized revenue for losses incurred in the period.
(3) Adjusted EBITDA: defined as Net income excluding non-operating income or expense to achieve operating income, plus depreciation and amortization, stock-based compensation, deferred acquisition consideration adjustments, and other items. Other items include restructuring costs, acquisition-related expenses, and non-recurring items.
(4) Adjusted Diluted EPS is defined as (i) Net income (loss) attributable to Stagwell Inc. common shareholders, plus net income attributable to Class C shareholders, excluding amortization expense, impairment and other losses, stock-based compensation, deferred acquisition consideration adjustments, discrete tax items, and other items, divided by (ii) (a) the per weighted average number of common shares outstanding plus (b) the weighted average number of Class C shares outstanding, (if dilutive). Other items includes restructuring costs, acquisition-related expenses, and non-recurring items, and subject to the anti-dilution rules.
(5) Free Cash Flow: defined as Adjusted EBITDA less capital expenditures, change in net working capital, cash taxes, interest, and distributions to minority interests, but excludes contingent M&A payments. Free Cash Flow Conversion is the percentage of adjusted EBITDA.
Included in this earnings release are tables reconciling reported Stagwell Inc. results to arrive at certain of these non-GAAP financial measures.
This document contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended (the “Securities Act”), and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”). The Company’s representatives may also make forward-looking statements orally or in writing from time to time. Statements in this document that are not historical facts, including, statements about the Company’s beliefs and expectations, future financial performance, growth, and future prospects, the Company’s strategy, business and economic trends and growth, technological leadership and differentiation, potential and completed acquisitions, anticipated and actual operating efficiencies and synergies and estimates of amounts for redeemable noncontrolling interests and deferred acquisition consideration, constitute forward-looking statements. Forward-looking statements, which are generally denoted by words such as “ability,” “aim,” “anticipate,” “assume,” “believe,” “build,” “consider,” “continue,” “could,” “create,” “develop,” “drive,” “estimate,” “expect,” “focus,” “forecast,” “foresee,” “future,” “goal,” “guidance,” “in development,” “intend,” “likely,” “look,” “maintain,” “may,” “ongoing,” “opportunity,” “outlook,” “plan,” “possible,” “potential,” “predict,” “probable,” “project,” “should,” “target,” “will,” “would” or the negative of such terms or other variations thereof and terms of similar substance used in connection with any discussion of current plans, estimates and projections are subject to change based on a number of factors, including those outlined in this section.
Forward-looking statements in this document are based on certain key expectations and assumptions made by the Company. Although the management of the Company believes that the expectations and assumptions on which such forward-looking statements are based are reasonable, undue reliance should not be placed on the forward-looking statements because the Company can give no assurance that they will prove to be correct. The material assumptions upon which such forward-looking statements are based include, among others, assumptions with respect to general business, economic and market conditions, the competitive environment, anticipated and unanticipated tax consequences and anticipated and unanticipated costs. These forward-looking statements are based on current plans, estimates and projections, and are subject to change based on a number of factors, including those outlined in this section. These forward-looking statements are subject to various risks and uncertainties, many of which are outside the Company’s control. Therefore, you should not place undue reliance on such statements. Forward-looking statements speak only as of the date they are made, and the Company undertakes no obligation to update publicly any of them in light of new information or future events, if any.
Forward-looking statements involve inherent risks and uncertainties. A number of important factors could cause actual results to differ materially from those contained in any forward-looking statements. Such risk factors include, but are not limited to, the following:
- risks associated with international, national and regional unfavorable economic conditions that could affect the Company or its clients;
- demand for the Company’s services, which may precipitate or exacerbate other risks and uncertainties;
- inflation and actions taken by central banks to counter inflation;
- the Company’s ability to attract new clients and retain existing clients;
- the impact of a reduction in client spending and changes in client advertising, marketing and corporate communications requirements;
- financial failure of the Company’s clients;
- the Company’s ability to retain and attract key employees;
- the Company’s ability to compete in the markets in which it operates;
- the Company’s ability to achieve its cost saving initiatives;
- the Company’s implementation of strategic initiatives;
- the Company’s ability to remain in compliance with its debt agreements and the Company’s ability to finance its contingent payment obligations when due and payable, including but not limited to those relating to redeemable noncontrolling interests and deferred acquisition consideration;
- the Company’s ability to manage its growth effectively;
- the Company’s ability to identify and complete acquisitions or other strategic transactions that complement and expand the Company’s business capabilities and successfully integrate newly acquired businesses into the Company’s operations, retain key employees, and realize expected cost savings, synergies and other related anticipated benefits within the expected time period;
- the Company’s ability to identify and complete divestitures and to achieve the anticipated benefits therefrom;
- the Company’s ability to develop products incorporating new technologies, including augmented reality, artificial intelligence, and virtual reality, and realize benefits from such products;
- the Company’s use of artificial intelligence, including generative artificial intelligence;
- adverse tax consequences for the Company, its operations and its stockholders, that may differ from the expectations of the Company, including that future changes in tax laws, potential increases to corporate tax rates in the United States and disagreements with tax authorities on the Company’s determinations that may result in increased tax costs;
- adverse tax consequences in connection with the business combination that formed the Company in August 2021, including the incurrence of material Canadian federal income tax (including material “emigration tax”);
- the Company’s ability to maintain an effective system of internal control over financial reporting, including the risk that the Company’s internal controls will fail to detect misstatements in its financial statements;
- the Company’s ability to accurately forecast its future financial performance and provide accurate guidance;
- the Company’s ability to protect client data from security incidents or cyberattacks;
- economic disruptions resulting from war and other geopolitical tensions (such as the ongoing military conflicts between Russia and Ukraine and in the Middle East), terrorist activities, natural disasters, and public health events;
- stock price volatility; and
- foreign currency fluctuations.
Investors should carefully consider these risk factors, other risk factors described herein, and the additional risk factors outlined in more detail in our 2023 Form 10-K, filed with the Securities and Exchange Commission (the “SEC”) on March 11, 2024, and accessible on the SEC’s website at www.sec.gov, under the caption “Risk Factors,” and in the Company’s other SEC filings.
DEMOCRATIC PARTY APPROVAL HITS A RECORD LOW AT 36%, NOW 15 POINTS LOWER THAN THE GOP
72% OF VOTERS SUPPORT THE EXISTENCE OF A U.S. GOVERNMENT AGENCY FOCUSED ON EFFICIENCY INITIATIVES
VOTERS WANT UKRAINE TO NEGOTIATE A SETTLEMENT WITH RUSSIA, BUT MOST ARE OPPOSED TO TERRITORIAL CONCESSIONS AND WANT THE U.S. TO GIVE SECURITY GUARANTEES
NEW YORK and CAMBRIDGE, Mass., Feb. 24, 2025 /PRNewswire/ — Stagwell (NASDAQ: STGW) today released the results of the February Harvard CAPS / Harris poll, a monthly collaboration between the Center for American Political Studies at Harvard (CAPS) and the Harris Poll and HarrisX.
In his first month in office, President Donald Trump’s approval rating is at 52%, with voters most satisfied with his job on immigration, reducing the cost of the government, and returning America to its values. The majority of voters support Trump’s policies on the border, focus on government expenditures, gender, DEI, and offshore drilling but have concerns on his foreign policies involving tariffs, the Israel-Hamas war, and the war in Ukraine. Download key results here.
“People are taking a generally positive wait-and-see attitude for Trump but have really reassessed their attitudes toward Biden, Harris, and the Democrats, taking a much harsher, more negative attitude,” said Mark Penn, Co-Director of the Harvard CAPS / Harris poll and Stagwell Chairman and CEO. “Trump has a real opportunity here – we’re seeing a healthy, trudging approval edging toward real approval based on how the next couple of months turn out.”
VOTERS FEELING MORE OPTIMISTIC ABOUT DIRECTION OF COUNTRY AND ECONOMY
- 42% of voters say the country is on the right track, up 14 points from January 2025 (Democrats: 21% (-9); Republicans: 71% (+37); Independents: 31% (+12)).
- 31% of voters say their personal financial situation is improving (+5), particularly among Republican, male, Black, and urban voters.
- Inflation and immigration remain the top two issues for voters, with a 6-point increase in concern over corruption.
TRUMP AND THE REPUBLICANS START SECOND TERM WITH NET FAVORABLE RATINGS
- Donald Trump’s favorability stands at 50%, with a net favorable of +7 points.
- More voters have a favorable rather than unfavorable view of key cabinet members such Robert F. Kennedy Jr. (+9), J.D. Vance (+4), and Tulsi Gabbard (+3).
- Voters are split on Elon Musk and Mike Johnson.
- The Democratic Party received its lowest approval rating since at least March 2018, with 33% of Democrats, 86% Republicans, and 70% Independents disapproving. 49% of voters approve of the Republican Party (+1). 36% of voters approve of Congress (+5).
TRUMP POLICIES RECEIVE MAJORITY SUPPORT BUT FACE CONCERN OVER INFLATION AND DIVISIVENESS
- All of Trump’s key policies received majority support except for renaming the Gulf of Mexico to the Gulf of America, with deportation of illegal immigrants who have committed crimes (81%), eliminating fraud and waste in government expenditures (76%), and closing the border (76%) as the top three most supported policies.
- 55% of voters support birthright citizenship for the children of illegal immigrants, with 63% believing it is a requirement in the U.S. constitution, breaking with Trump on the issue.
- 70% of voters believe the government should make hiring decisions based on merit and objective evaluation rather than to achieve diversity. 51% of voters say Diversity, Equity, and Inclusion departments are needed in government.
- 40% of voters say Trump’s policies will make them financially better off, while 36% believe Trump’s policies will make them worse off. 46% of voters say Trump’s policies will increase inflation.
- 54% of voters are worried that Trump’s actions will divide the country (Democrats: 82%; Republicans: 20%; Independents: 61%).
VOTERS OVERWHELMINGLY SUPPORT CUTTING DOWN GOVERNMENT EXPENDITURES BUT ARE SENSITIVE AROUND DATA PRIVACY
- 67% of voters say the current level of U.S. federal government debt is unsustainable.
- 83% of voters favor reducing government expenditures over increasing taxes, and 77% say a full examination of all government expenditures is necessary.
- 70% of voters say government expenditures are filled with waste, fraud, and inefficiency (Democrats: 58%; Republicans: 78%; Independents: 75%), and 69% support the goal of cutting $1 trillion of government expenditures.
- 60% of voters think DOGE is helping make major cuts in government expenditures.
- 58% of voters say DOGE employees should not have access to sensitive information on Americans who benefit from government expenditure programs; including names, social security numbers, addresses, and incomes (Democrats: 75%; Republicans: 39%; Independents: 63%).
TARIFFS SEE MAJORITY SUPPORT BUT VOTERS SPLIT OVER CONCERN ON WHETHER THEY WILL HARM OR HELP
- 57% of voters say tariffs are an effective foreign and economic policy tool. The plurality of voters (44%) believe tariffs on imported goods will increase U.S. government revenue.
- 62% of voters believe tariffs will raise prices of everyday goods (Democrats: 75%; Republicans: 50%; Independents: 62%).
- 54% of voters say tariffs will help the Trump administration get concessions from other countries, but 49% of voters say the recent tariffs on Mexican, Canadian, and Chinese imports will harm rather than help, and 46% of voters say his tariffs on steel and aluminum imports will do harm.
- 61% of voters support reciprocal tariffs, with voters split on whether they will harm or help. 53% of voters believe reciprocal tariffs will cause other countries to lower their tariffs on U.S. goods.
THE MAJORITY OF VOTERS SUPPORT ENDING THE WAR IN UKRAINE, BUT OPPOSE LEAVING OUT UKRAINE AND EUROPEAN LEADERS FROM NEGOTIATIONS
- 72% of voters say they want Ukraine to negotiate a settlement with Russia instead of winning the war. 60% of voters favor Trump announcing direct U.S.-Russia negotiations (Democrats: 40%; Republicans: 85%; Independents: 53%).
- 59% of voters oppose the Trump administration leaving Ukraine’s leaders out of negotiations with Russia. 55% of voters oppose the exclusion of European leaders.
- 57% of voters oppose the Trump administration forcing Ukraine to make territorial concessions to end the war, and 66% of voters say Ukraine should receive security guarantees from the U.S. if it were to make concessions.
- 61% of voters say security guarantees should be contingent on Ukraine sharing revenue from rare earth elements to pay back U.S. military support.
- 63% of voters believe Russia will continue to advance onto other countries if it successfully claims Ukrainian territory.
VOTERS SPLIT ON WHETHER TRUMP WAS SERIOUS ABOUT THE U.S. TAKING OVER GAZA, BELIEVE IT IS A BAD IDEA
- 54% of voters support Trump’s handling of the Israel-Hamas conflict thus far.
- 67% of voters have heard of Trump’s proposal that the U.S. should take over Gaza to redevelop it. 47% of voters believe Trump was being serious, and 53% believe he was posturing to start negotiations.
- 70% of voters believe the U.S. taking over Gaza is a bad idea. 56% of voters oppose removing Palestinians from Gaza to rebuild the territory.
- Support for Israel over Hamas in the conflict remains high, with 77% of voters supporting Israel.
- 76% of voters say Iran’s nuclear weapons facilities should be destroyed. 57% of voters say the U.S. should support Israel in airstrikes on such facilities (Democrats: 45%; Republicans: 74%; Independents: 51%).
The February Harvard CAPS / Harris poll survey was conducted online within the United States on February 19-20, 2025, among 2,443 registered voters by The Harris Poll and HarrisX. Follow the Harvard CAPS / Harris poll podcast at https://www.markpennpolls.com/ or on iHeart Radio, Apple Podcasts, Spotify, and other podcast platforms.
About The Harris Poll & HarrisX
The Harris Poll is a global consulting and market research firm that strives to reveal the authentic values of modern society to inspire leaders to create a better tomorrow. It works with clients in three primary areas: building twenty-first-century corporate reputation, crafting brand strategy and performance tracking, and earning organic media through public relations research. One of the longest-running surveys in the U.S., The Harris Poll has tracked public opinion, motivations, and social sentiment since 1963, and is now part of Stagwell, the challenger holding company built to transform marketing.
HarrisX is a technology-driven market research and data analytics company that conducts multi-method research in the U.S. and over 40 countries around the world on behalf of Fortune 100 companies, public policy institutions, global leaders, NGOs and philanthropic organizations. HarrisX was the most accurate pollster of the 2020 U.S. presidential election.
About the Harvard Center for American Political Studies
The Center for American Political Studies (CAPS) is committed to and fosters the interdisciplinary study of U.S. politics. Governed by a group of political scientists, sociologists, historians, and economists within the Faculty of Arts and Sciences at Harvard University, CAPS drives discussion, research, public outreach, and pedagogy about all aspects of U.S. politics. CAPS encourages cutting-edge research using a variety of methodologies, including historical analysis, social surveys, and formal mathematical modeling, and it often cooperates with other Harvard centers to support research training and encourage cross-national research about the United States in comparative and global contexts. More information at https://caps.gov.harvard.edu/.
Contact:
Carrie Hsu
pr@stagwellglobal.com
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NEW YORK, Feb. 13, 2025 /PRNewswire/ — Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today announced the acquisition of Gold Rabbit Sports, a global sport marketing agency that helps brands and rightsholders unlock the communications and commercial potential of sports and entertainment. Gold Rabbit Sports will become a subsidiary of Stagwell’s integrated experiential agency TEAM, who Gold Rabbit Sports previously collaborated with on several client initiatives.
Gold Rabbit Sports helps brands, rightsholders, media companies, and startups achieve measurable and memorable sponsorships, deals, and activations. Launched in 2020 by André Schunk, a Sports Business Journal ‘Forty under 40’ honoree and now including Managing Partner Carter Carnegie of Metrical Inc, Gold Rabbit Sports has worked with renowned brands on a global scale including the Kansas City Chiefs, the Kentucky Derby, Red Bull, Athleta, Grubhub, Sentient Jet, FanDuel TV, FIFA World Cup and the Olympics.
Gold Rabbit Sports will offer clients strategic counsel and campaign support across the sports marketing ecosystem, from strategy to deals to big ideas. This acquisition builds on Stagwell’s commitment to engaging in conversations about sports’ importance for marketers. The acquisition also bolsters TEAM’s ability to service their clients’ growing desire to integrate their brands within communities in a meaningful way through sports partnerships and properties.
“Gold Rabbit Sports perfectly complements the Stagwell network and its traction in harnessing the power of sports marketing,” said Dan Gregory CEO of TEAM. “We’ve seen quite an uptick in clients who want to not just be involved with a sports property but truly create and deliver unique and impactful ways to show up. The Gold Rabbit team is top notch at doing just that.”
“We’re excited to join Stagwell and build out the network’s offering in the world of sports and entertainment marketing,” said André Schunk, CEO of Gold Rabbit Sports. “Stagwell’s entrepreneurial mindset mirrors our own and we look forward to helping clients intrigued by sports and entertainment navigate the landscape and craft cost-effective partnerships that deliver measurable returns.”
The addition of Gold Rabbit Sports follows Stagwell’s announcement of its intent to acquire ADK GLOBAL in January 2025, and a total of 11 acquisitions throughout 2024.
About Stagwell
Stagwell is the challenger holding company built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 40+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.
About TEAM
TEAM is an agency dedicated to making impactful brand experiences. We bring big ideas to life in ways that are not just seen and heard but truly felt. Every year, we design and deliver over 100,000 brand activations and events across the globe. Our brand playbooks merge commercial success with creative brilliance, creating meaningful connections and nurturing community spirit. Whether building brands from scratch or revitalizing existing ones, we infuse them with vitality, authenticity, and tangible platforms for interaction. By prioritizing scaled experiences at the core of brand strategy, we empower brands to build deeper relationships, share compelling stories, and engage with audiences authentically. Visit www.weareteam.com to learn more.
About Gold Rabbit Sports
Gold Rabbit Sports is a big idea incubator that unlocks the communications and commercial potential of sports and entertainment platforms. We guide brands to measurable and memorable partnerships and rightsholders to unexpected and delightful collaborations. In just 5 years, our entrepreneurial mindset, creativity, optimism, tempo, and 100+ combined years of global experience has already helped over 30 clients around the world meet business goals by designing best-in-class deals and activations connected to FIFA World Cup, the Olympic movement, major sporting leagues, championship teams, top-tier athletes, marquee sporting events, cultural moments, music platforms, and more. Visit www.goldrabbitsports.com to learn more.
Contact:
Maggie Axford
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Three Spots Earned Top 10 Honors from USA Today Ad Meter
NEW YORK and NEW ORLEANS, Feb. 10, 2025 /PRNewswire/ — Stagwell, the challenger network built to transform marketing, and its network of award-winning agencies aired four standout spots during this year’s Super Bowl LIX for clients Bud Light, the National Football League (NFL) and Starbucks. Alongside the Big Game, Stagwell agencies led high-impact off-field campaigns and activations for clients including Budweiser, Booking.com, Don Julio, Frank’s RedHot, GoDaddy, Perdue Chicken and more.
The on-air work includes some of the leading campaigns including three of the top 10 highest-rated commercials on the USA TODAY Ad Meter. The critical acclaim underscores the creative and strategic impact of Stagwell’s agencies in sports and marketing. In the lead up to Super Bowl LIX, last week Stagwell hosted a SPORT BEACH Clubhouse in New Orleans and continues to cement its sport presence.
“The Super Bowl has become a moment where sport meets culture,” said Stagwell Chairman and CEO Mark Penn. “In a sea of mediocrity, the work of Stagwell agencies like 72andSunny and Anomaly stands out for its creativity and cultural relevance.”
The Big Game
Crafting the biggest brand narratives at the Super Bowl.
NFL x 72andSunny
NFL “Somebody | It Takes All of Us” – 72andSunny rolled out its powerful Big Game ad featuring NFL players mentoring children through the NFL’s partnerships with Big Brothers Big Sisters of America, Special Olympics, and the InSide Out Initiative. The ad was ranked in the top three in The New York Times’ roundup.
NFL x 72andSunny
NFL “Flag 50” – 72andSunny and the NFL went back to the 80’s for an ad that aired after halftime during the broadcast. This nostalgic spot stars dynamic varsity flag football stars and encourages viewers to advocate varsity flag football in 50 states. The campaign earned 4.5 stars in Ad Age’s review.
Bud Light x Anomaly
Anomaly carried on its tradition of leading Bud Light’s Super Bowl campaign. The 60-second spot for Bud Light aired during the game and starred musician Post Malone, comedian Shane Gillis, and NFL legend Peyton Manning. They brought Big Men on the Cul-de-Sac (BMOC) energy to the Big Game. Bleacher Report ranked the ad in the top three in 2025.
Starbucks x Anomaly
Starbucks “Hello Again”– Anomaly helped Starbucks power its comeback with a bold new campaign. The coffee giant, which recently introduced an initiative focusing on its personal touch, featured a pre-game Super Bowl ad backed by AC/DC’s “Thunderstruck.” A follow-up post-game ad used the same song to promote a free tall coffee for rewards members the day after the game.
Off the Field
Outside of the national stage, clients and agencies made a splash.
Allison
Allison helped clients including Budweiser, GoDaddy and Booking.com with media strategy leading up to the Big Game, securing hundreds of media placements and millions of impressions for Budweiser’s Clydesdale Super Bowl return; GoDaddy’s launch of its AI-powered website builder, GoDaddy Airo; and Booking.com’s bookable Big Game experience with exclusive access to Super Bowl tailgates and meet-and-greets.
Allison also supported several high-impact onsite activations for clients Dexcom, Good Sports and GNC. Dexcom debuted at Radio Row with Mike Golic Sr. sharing his diabetes journey and how its Stelo biosensor helps manage glucose. Good Sports brought Kyle Rudolph to promote youth sports accessibility, while GNC created buzz with branded Lyft cars, a smoothie hut, and appearances by Steelers legends Joey Porter Sr. and Ryan Clark.
Anomaly
Anomaly collaborated with Don Julio and Popeyes to launch a limited-edition Championship Lineup menu. The one-day-only menu blended Louisiana-style fast food with luxury spirits, featuring a Tequila Don Julio Reposado flavored chicken sandwich and wings.
Code and Theory
Code and Theory partnered with the NFL to reimagine the fan-first experience with the new NFL app, enhancing game-day streaming and real-time stats. The app integrates personalized content, live updates, and streamlined navigation, creating an immersive, user-centric platform for football fans.
Ahead of the Big Game, Code and Theory also helped an NFL playoff championship team, The Washington Commanders, with a major rebrand – twice. The agency led the transition from the team’s original moniker to the interim “Washington Football Team” and, ultimately, to the powerful and permanent identity of the Washington Commanders.
Colle McVoy
Colle McVoy partnered with Perdue Chicken, where Comedian Wayne Brady “winged it” with improvised livestream performances during the game drawing from key game moments, commercials, and viewer requests. The partnership encouraged viewers to rethink Super Bowl rituals.
The agency also debuted a fresh spot with Frank’s Red Hot featuring Paris Hilton. The ad showed Paris whipping up gameday recipes while inviting fans to show how they spice up their dishes with Frank’s. Viewers had a chance to win cash prizes, along with a crystal-bedazzled bottle of Frank’s RedHot.
HUNTER
HUNTER partnered with TABASCO and local Chef Alden Boudy to showcase how TABASCO can elevate pizza on National Pizza Day in New Orleans. The agency also supported media relations for STōK Cold Brew Coffee’s Super Bowl ad featuring Wrexham AFC, Rob McElhenney, Ryan Reynolds, and Channing Tatum in a fun campaign to elevate goal scoring celebrations. Lastly, HUNTER helped launch TurboTax’s 12thannual Super Bowl commercial, securing high-impact media coverage for the brand’s Big Game creative featuring Issa Rae.
Jasper Advisors
Jasper Advisors supported NWSL Commissioner Jessica Berman and WNBA’s Shana Stephenson ahead of Super Bowl Weekend, preparing Berman for media interviews and Stephenson for a panel on sports, community, and identity.
Trade X Partners
Trade X Partners developed and activated for Perdue Chicken supporting “Game Day” with Super Bowl adjacent content starring actor, chef and Perdue partner Valerie Bertinelli telling “CBS Mornings” how she likes to serve up her wings.
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Contacts
For Investors:
Ben Allanson
IR@stagwellglobal.com
For Press:
Beth Sidhu
PR@stagwellglobal.com
NEW YORK, Feb. 6, 2025 /PRNewswire/ — Stagwell (NASDAQ: STGW) will report financial results for the three and twelve months ended Dec. 31, 2024, on Thursday, Feb. 27, 2025, before market open.
Stagwell will host a video webcast to review those results the same day at 8:30 AM (ET). Register here to attend the webcast.
A replay of the webcast will be available following the event at Stagwell’s website, https://www.stagwellglobal.com/investors/.
About Stagwell Inc.
Stagwell is the challenger holding company built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 40+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.
IR Contact:
Ben Allanson
ir@stagwellglobal.com
PR Contact:
Beth Sidhu
pr@stagwellglobal.com
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Contact:
Stephanie Hernandez
PRophet Comms Tech
v-stephanie.hernandez@prprophet.ai
Accomplished sales executive Subir Kotwal to accelerate strategic growth and market expansion
NEW YORK, Feb. 4, 2025 /PRNewswire/ — PRophet, an award-winning suite of essential, AI-powered PR and influencer software and services, today announced the appointment of Subir Kotwal as Executive Vice President of U.S. Sales. A seasoned sales leader with over 20 years of experience in global enterprise sales, strategic agency partnerships, and high-value government contracts, Kotwal will drive PRophet’s expansion in AI-driven communications technology and services while strengthening client relationships and revenue growth.
In this role, Kotwal will lead go-to-market strategies across multiple revenue streams, including sales, customer success, and partnerships. His focus will be on accelerating enterprise adoption and U.S. market expansion, particularly following PRophet’s recent acquisition of UNICEPTA, enhancing its leadership in media intelligence, predictive media pitching, generative PR, and influencer engagement.
“We’re excited to welcome Subir to our leadership team,” said Aaron Kwittken, CEO and Founder of PRophet. “His expertise in enterprise sales, high-performance team leadership, and securing major contracts aligns perfectly with PRophet’s AI-powered solutions, which now include advanced media intelligence and influencer marketing tools from UNICEPTA, LEADERS, and influencermarketing.ai.”
Kotwal’s career spans key leadership roles at global enterprises, including Cision, PR Newswire (acquired by Cision in 2016), American Express, and Wipro BPS. As Vice President of Sales at Cision, Kotwal established and led the company’s Enterprise Agency and Government Sales team, securing multimillion-dollar contracts with Fortune 500 companies and U.S. federal agencies, driving substantial revenue growth. His performance earned him the prestigious President’s Club Award seven times for outstanding sales achievements.
With a Master’s in public relations from the University of Westminster, London, UK, and a Bachelor’s in Mechanical Engineering from the University of Mumbai, Kotwal’s blend of technical expertise and strategic communications acumen makes him a valuable asset in today’s AI-driven PR and marketing landscape. His global experience across Mumbai, London, and New York has shaped a customer-first philosophy, emphasizing long-term partnerships, strategic problem-solving, and operational excellence.
“Joining PRophet is an exciting opportunity to be at the forefront of AI-powered communications,” said Subir Kotwal, Executive Vice President of U.S. Sales. “Aaron Kwittken is a true visionary, and PRophet is revolutionizing how brands and agencies—across both the public and private sectors—leverage AI for media relations, influencer marketing, and strategic communications. I look forward to accelerating growth and expanding PRophet’s global impact.”
As PRophet continues its rapid expansion, Kotwal’s leadership will be instrumental in helping brands, PR professionals, and marketers leverage AI-driven insights to enhance brand reputation, optimize engagement, and drive data-backed media strategies.
About PRophet
PRophet is a comms tech suite of AI-powered SaaS tools and services designed to empower modern communicators. Purpose-built for PR and marketing professionals, PRophet harnesses predictive, cognitive and generative AI to help users discover, target and engage with high-authority journalists and leading influencers. The media relations solution creates and tests “mediable” PR content to predict journalist interest and sentiment. The influencer marketing solution, influencermarketing.ai, combines influencer discovery, analytics, brand safety and tracking technologies to inform and manage influencer campaigns with precision. The suite also features, UNICEPTA, the largest provider of global media, market intelligence and social listening tools, delivering unmatched insights and analysis to communicators worldwide.
PRophet was awarded PRovoke Media’s Innovation SABRE in 2023 and 2024, a 2024 Webby Award, and was included in PR News’ 2024 Tech Hotlist. PRophet is headquartered in New York City with offices in Washington DC, London, Cologne, Berlin, Zurich, São Paulo and Shanghai and is part of the Stagwell Marketing Cloud (SMC), a suite of data-driven SaaS solutions built for the modern marketer. Visit prprophet.ai to learn more.
About Stagwell
Stagwell is the challenger holding company built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 35+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.
Contact:
Stephanie Hernandez
PRophet Comms Tech
v-stephanie.hernandez@prprophet.ai
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Contact:
Anabella Tinoco
atinoco@page.org
Taylor Weeks
taylor.weeks@harrispoll.com
Study from Stagwell’s (STGW) The Harris Poll Highlights different generational opportunities amid rapid technological and political change.
NEW YORK, Feb. 3, 2025 /PRNewswire/ — A new Page Society-Harris Poll reveals a stark deficit in public trust, with only one in four respondents confident that businesses can positively impact society. The study, a collaboration between the Page Society, the premier global association for senior strategic communication leaders, and The Harris Poll, Stagwell’s (NASDAQ: STGW) global consulting and market research firm, surveyed over 15,000 adults in 2024 across 14 global markets, including North America, Europe, Asia, and South America. A generational divide is clear: Gen Z holds significantly higher expectations than Boomers, particularly on mental health, gender, racial equality, environmental issues, and major international conflicts.
While only 26% express confidence globally, this number dips to 14% in Japan and Italy, and rises to 48% in Saudi Arabia, suggesting varying levels of confidence across regions.
The Index identifies six key areas where businesses must focus to rebuild trust:
- Economic Stability and Growth: Stabilizing the economy and securing financial well-being.
- Job Creation and Workforce Skills Development: Equipping the workforce for the future: Urgent investment in skills development.
- Addressing Corruption: Demanding ethical practices of transparency and accountability and building foundations of trust and ethics.
- Environmental Issues: Taking critical action to combat climate change and protecting the future through sustainable practices.
- Research and Technological Innovation: Harnessing technology responsibly and innovating ethically for a better future.
- Mental Health Issues: Prioritizing mental well-being in the workplace and beyond.
Note: Issues were up to respondent interpretation
The research found consistencies within the top issues ranked per region:
- Australia, China, and the UK list corruption as the top key issue.
- The US, Italy, Japan, Saudi Arabia, Mexico, the UAE, India, Germany, China, Canada, and Brazil list economic stability and growth as the top key issue.
Of course, there are a few outliers including:
- France ranks income inequality and gender equality as top issues of concern.
- The UAE ranks trust in key societal institutions higher than other regions.
“This research underscores the urgent need for businesses to not only take action on these critical issues but also clearly communicate the context and rationale behind their efforts,” said Dr. Rochelle Ford, CEO of the Page Society. “The findings emphasize the urgent need for CCOs to lead the charge in rebuilding public trust. It’s not enough for businesses to simply take action; they must communicate transparently the rationale for it and how those actions are being taken, particularly to resonate with a skeptical public.”
The study also finds that confidence is directly tied to seeing both company action and clear contextualization. In the US, political polarization significantly influences issue priorities, highlighting the need for tailored communication strategies.
A parallel study of 40 Chief Communication Officers (CCOs) revealed key risks for 2025, including “anti-woke” backlash against ESG/DEI initiatives, polarization and low trust, potential Trump policy shifts, and geopolitical challenges. CCOs see the greatest opportunities in managing these risks and the responsible adoption of AI and other technologies.
The full report, including detailed findings and recommendations, is available at https://hubs.la/Q033Lp0f0.
Survey Methodology
The research was conducted online in 14 countries (Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Saudi Arabia, United Arab Emirates, United Kingdom, and the United States) by The Harris Poll on behalf of The Page Society among 15,193 adults 18+ overall ( 1,006 in Australia, 1,006 in Brazil, 1,006 in Canada, 1,018 in China, 1,020 in France, 1,020 in Germany, 1,007 in India, 1,020 in Italy, 1,007 in Japan, 1,012 in Mexico, 1,014 in Saudi Arabia, 1,006 in the United Arab Emirates, 1,005 in the United Kingdom, and 2,046 respondents in the United States). The survey was conducted December 17th to 23rd, 2024.
Data are weighted in Australia, Brazil, France, Germany, Italy, Japan, Saudi Arabia, United Arab Emirates, and the United Kingdom by age by gender, region, and education. In Canada by age by gender, education, region, race/ethnicity, knowledge of official languages, household size, and marital status. In China by age, gender, region, and urban/rural status. In India by age by gender, and education. In Mexico by gender, age, social class, and region. In the United States by age by gender, education, race/ethnicity, region, household size, income, marital status, and political affiliation. All to bring them in line with their actual proportions in the population.
Respondents for this survey were selected from among those who have agreed to participate in our surveys. The sampling precision of Harris online polls is measured by using a Bayesian credible interval. For this study, the sample data is accurate to within ±1.0 percentage points at the global level, ±3.2 for Australia, ±3.6 for Brazil, ±3.9 for Canada, ±4.0 for China, ±3.5 for France, ±3.4 for Germany, ±3.5 for India, ±3.7 for Italy, ±3.7 for Japan, ±4.1 for Mexico, ±4.4 for Saudi Arabia, ±4.4 for United Arab Emirates, ±3.5 for United Kingdom, ±2.7 for the United States, all using a 95% confidence level. This credible interval will be wider among subsets of the surveyed population of interest.
All sample surveys and polls, whether or not they use probability sampling, are subject to other multiple sources of error which are most often not possible to quantify or estimate, including, but not limited to coverage error, error associated with nonresponse, error associated with question wording and response options, and post-survey weighting and adjustments.
About Page
Page is the premier global professional association for senior strategic communication leaders. The organization brings together the world’s best communicators to become stronger leaders by learning together, helping each other, imagining a better future for corporate communication and bringing that future to life.
This elite community includes the chief communication officers of leading global companies, non-profit organizations, and government agencies; the CEOs of public relations firms and other companies that serve the strategic communication function of major corporations; and distinguished educators at leading business and communication schools. Membership is selected through peer nomination only, with strict nomination criteria. For more information, visit www.page.org.
About The Harris Poll
The Harris Poll is a global consulting and market research firm that delivers proven intelligence for transformational times. Responsible for one of the longest-running surveys in the United States, Harris Poll provides unique context and social insights based on having analyzed public opinion, motivations, and social sentiment since 1963. It works with clients in three primary areas: building modern corporate reputation, crafting brand strategy and performance tracking, and data driven thought leadership. It is now part of Stagwell, the challenger holding company built to transform marketing.
About Stagwell
Stagwell (NASDAQ: STGW) is the challenger holding company built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 35+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.
Media Contacts:
Anabella Tinoco
atinoco@page.org
Taylor Weeks
taylor.weeks@harrispoll.com
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Originally Released On
Contact:
Stephanie Hernandez
PRophet Comms Tech
v-stephanie.hernandez@prprophet.ai
An industry first, the new feature reflects the undeniable fact that audiences are increasingly relying on social media influencers for news
NEW YORK, Jan. 30, 2025 /PRNewswire/ — PRophet, an award-winning suite of essential, AI-powered PR software and services, today unveiled a new feature that allows users to discover and pitch directly to relevant social media influencers and journalists simultaneously within a single workflow—an industry first.
In 2020, PRophet launched the first AI-powered SaaS platform of its kind to help PR and communications leaders predict interest in their stories among high-authority journalists. Now, leveraging that same technology, PRophet has integrated with its influencermarketing.ai platform to identify and target social media influencers and journalists in one seamless process.
This development marks a pivotal step in PRophet’s evolution, blending earned media and influencer marketing capabilities in response to shifting media consumption habits, particularly among younger demographics. Recent Pew Research Center data revealed that one in five Americans now regularly get their news from social media influencers. PRophet’s improved functionality allows for streamlined engagement with these influential voices alongside traditional media outlets.
“Today we are introducing the first of many integrations that bridge the gap between earned media and influencer marketing,” said Aaron Kwittken, CEO and Founder of the PRophet suite. “By unifying these two critical disciplines through AI tools, PRophet is empowering savvy communications professionals to craft comprehensive comms strategies that reach audiences across all channels.”
The new integration enables brands and agencies to identify relevant influencers and content creators for news stories and announcements across platforms including Instagram, TikTok, YouTube, and podcasts. Users can review the influencers’ audience quality score, engagement rate, follower credibility, and advanced insights such as popular hashtags or direct mentions.
Over the past 18 months, PRophet expanded from a single point solution to a comprehensive suite of tools following two key acquisitions late last year, LEADERS and UNICEPTA, greatly expanding its capabilities and global footprint and boasting a staff of nearly 600 across four continents and nine cities.
About PRophet
PRophet is a comms tech suite of AI-powered SaaS tools and services designed to empower modern communicators. Purpose-built for PR and marketing professionals, PRophet harnesses predictive, cognitive and generative AI to help users discover, target and engage with high-authority journalists and leading influencers. The media relations solution creates and tests “mediable” PR content to predict journalist interest and sentiment. The influencer marketing solution, influencermarketing.ai, combines influencer discovery, analytics, brand safety and tracking technologies to inform and manage influencer campaigns with precision. The suite also features, UNICEPTA, the largest provider of global media, market intelligence and social listening tools, delivering unmatched insights and analysis to communicators worldwide. PRophet was awarded PRovoke Media’s Innovation SABRE in 2023 and 2024, a 2024 Webby Award, and was included in PR News’ 2024 Tech Hotlist. PRophet is headquartered in New York City with offices in Washington DC, London, Cologne, Berlin, Zurich, São Paulo and Shanghai and is part of the Stagwell Marketing Cloud (SMC), a suite of data-driven SaaS solutions built for the modern marketer. Visit prprophet.ai to learn more.
About Stagwell
Stagwell is the challenger holding company built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 35+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.
Contacts:
Stephanie Hernandez
PRophet Comms Tech
v-stephanie.hernandez@prprophet.ai
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