Originally Released On

PR Newswire

CONTACT:

Sarah Arvizo

pr@stagwellglobal.com 








NEW YORK and PORTLAND, Ore., Oct. 5, 2023 /PRNewswire/ — Stagwell (NASDAQ: STGW)’s Constellation network today unveiled Jemini, a business transformation consultancy built to guide global organizations through multi-faceted change. Jemini has deep expertise across strategy activation, organizational development, change leadership, and innovation to help brands navigate rising complexity in their global marketing operations. Jemini will help brands solve problems such as:


  • How do we achieve repeatable creative excellence at scale?
  • How do we innovate our marketing operating models to be more responsive in this state of constant adaptation?
  • How do we inspire and re-organize our creative teams to work in new ways?

Jemini was incubated and shaped over a 12-month period in which it provided services to major global clients, including Nike, Microsoft, and Google. With the launch of Jemini, Constellation deepens its vertically integrated capabilities, which span top-notch global creative advertising, digital innovation, media, experiential, and now business consulting.

“Marketers face a dizzying convergence of responsibilities: mandates to do more with less, demand for digital transformation, and the crippling volume of omnichannel production needs, just to name a few. Jemini helps brand leaders evolve their organization to win in the face of market disruption,” said Justin Lewis, Chair, Constellation. “Jemini takes what we do best, problem-solving, and applies it to holistic business transformation.” 

“Our clients view us as transformation partners — full stop,” added Diane Bradley, Managing Principal, who leads Jemini with deep experience in running and growing consultancies. “They recognize that our team of multi-disciplinary problem-solvers can tackle their stickiest challenges and drive meaningful operational change. We are changemakers at Jemini and excel at activating solutions.”

To learn more about Jemini and connect with their innovative services, visit www.jemini.co.

About Jemini
Jemini is a business transformation consultancy that guides global organizations through multi-faceted change. With deep expertise in strategy activation, organizational development, transformational change, and innovation enablement, we guide growth and make transformation achievable. Our team is digitally-native with hubs in Portland, New York, and Los Angeles and can meet you wherever you are in the world. Learn more and connect with us at www.jemini.co.

About Constellation
Constellation is a formation of best-in-class agencies within Stagwell (NASDAQ:STGW) across marketing services from data, insights, creativity, technology, and experiential that deploys itself to seize clients’ biggest opportunities and solve their toughest business problems at scale. The collective includes 72andSunny, 10 Thousand Design, Brand Citizens, Colle McVoy, Exponent, Instrument, Jemini, Redscout, TEAM Enterprises, Tinsel Experiential Design, and The Harris Poll.

About Stagwell 
Stagwell (NASDAQ: STGW) is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.

CONTACT: 
Sarah Arvizo
pr@stagwellglobal.com 

Related

Articles

Newsletter

Sign Up

Originally Released On

PR Newswire

CONTACT:

Sarah Arvizo

pr@stagwellglobal.com 







Adds creative and media capabilities in Southeast Asia; will partner with Stagwell on regional activations for global clients

NEW YORK and HANOI, Vietnam, Oct. 5, 2023 /PRNewswire/ — Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, announced Hanoi, Vietnam-based digital creative shop Markus Agency as a new partner within its Global Affiliate Network. Markus Agency will partner with Stagwell’s network across Asia to help global brands activate authentically with Vietnamese consumers, as well as support local brands exporting products and services worldwide.


Markus Agency brings unique regional expertise in brand marketing development and digital execution, and functionally expands Stagwell’s reach in Asia-Pacific to Vietnam. Markus Agency has built a reputation for driving profitability through world-class creative excellence and digital media versatility, exemplified in its work for Canadian Food, Elasten Germany, Panasonic, Capital Land, and more. Markus Agency aids global brands in meeting local culture; local firms in enhancing their image with high-quality creative content; and local SMEs outsmart, not outspend, their competitors.

“At Markus Agency, our roots in Vietnam have deeply influenced our bold approach to creativity and innovation. With Stagwell by our side, we envision expanding our horizons, tapping into unexplored markets, and crafting even more tailored solutions for our diverse clientele,” said Do Xuan Khoa, Founder and CEO, Markus Agency. “Through this collaboration, we see opportunities not just for enhanced brand reach, but for genuine cross-cultural exchanges that benefit businesses and consumers alike. As the silver age of advertising in Vietnam is unfolding, we aim to amplify our contributions to this vibrant era.”

“Partnering with tested leaders in Vietnam is of particular interest to Stagwell as the U.S. enters a new chapter of bilateral cooperation with Vietnam. Consumer confidence in the region remains strong and stable as the middle class grows, and there’s a huge runway for brands big and small to tap into soaring consumer activity in tech, retail, and other hot sectors. We’re excited to roll up our sleeves with the team at Markus Agency to transform marketing and support economic partnerships into and out of Vietnam,” said Randy Duax, Managing Director, Stagwell Asia-Pacific.

Stagwell’s Global Affiliate Program powers agile global solutions for clients, enabling Stagwell to partner with regional experts to scale marketing capabilities into new regions. Since the program’s inception in 2021, Stagwell has formed partnerships with nearly 90 affiliates across APAC, EMEA, LATAM, and North America.

Stagwell agencies within Asia include Assembly (omnichannel media), Allison (integrated global marketing consultancy), Code and Theory (digital transformation), Forsman & Bodenfors Singapore (the #1 creative agency in Singapore), GALE (business agency), National Research Group (consumer research + insights), and Locaria (multilingual content). Stagwell is committed to growing in Asia-Pacific, with regional offices in Singapore and Malaysia, and over 25 affiliate partners in Asia to date.

About Stagwell 
Stagwell (NASDAQ: STGW) is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.  

About Markus Agency
Markus Agency, rooted in Vietnam, we’re a daring creative agency driven by entrepreneurship, always eager to explore pioneering tech and innovative solutions for our clients. With a dedicated team of visionaries, we work diligently to find answers where others might see barriers. Markus strives to offer both local and international clients in Vietnam a meaningful connection to the global stage, ultimately promoting profitable growth. Discover our journey at https://markus.agency/

CONTACT: 
Sarah Arvizo
pr@stagwellglobal.com

Photo – https://mma.prnewswire.com/media/2239071/Stagwell_and_Markus.jpg

Logo – https://mma.prnewswire.com/media/1586110/Stagwell_Logo.jpg

Related

Articles

Newsletter

Sign Up

Originally Released On: 

PR Newswire

CONTACT:

IR Contact:
Ben Allanson
ir@stagwellglobal.com

PR Contact:
Sarah Arvizo
pr@stagwellglobal.com

NEW YORK, Oct. 4, 2023 /PRNewswire/ — Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, announced it will report financial results for the three months ended Sept. 30, 2023, on Thursday, Nov. 2, before the market open.

Stagwell will host a video webcast to review those results the same day at 8:30 AM (ET). Register here to attend the webcast.

A replay of the webcast will be available following the event at Stagwell’s website, https://www.stagwellglobal.com/investors/.

About Stagwell Inc.
Stagwell (NASDAQ: STGW) is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com

Related

Articles

Newsletter

Sign Up

CONTACT

hello@stagwellglobal.com

SIGN UP FOR OUR INSIGHTS BLASTS

Football teams aren’t the only ones crashing together right now. Across 2024, we’re going to see an unprecedented collision of commercial and political advertising spend that will put stress on brands’ media plans. $12 billion of ad spend will flood the U.S. during the 2024 election cycle – which formally kicked off in August – per a new Election Outlook Report from Assembly. The effects of political advertising will be nearly impossible to ignore in certain parts of America, which means marketers must be prepared to handle a Super Bowl-sized amount of interruption. 

In this edition of The Well, get smart on the dynamics marketers need to track and how to maximize highly-engaged news watchers. And don’t think this beat will be spared AI – Code and Theory and Assembly chime in on how generative AI will impact political advertising. 

— Beth Sidhu, Chief Brand and Communications Officer

HOT MEDIA BUYS

(hint: it’s not the national news

Marketers don’t just have to pay attention to the presidential election. Advertising spend is projected to hit $9B in down-ballot races concentrated in fewer and fiercer statewide races for Senate, U.S. House, Governor, and other state/local races. Consumers in Las Vegas, Reno, and Philadelphia will bear the brunt of the political advertising blitz, ranking among the “hottest” markets in Assembly’s predictions. Read the full report to learn more. 

HELPING BRANDS PLAY

AT THE ‘SUPER BOWL’ OF NEWS 

Risk isn’t the only thing awaiting brands this political cycle; there’s opportunity, too. The election is the Super Bowl of news and poll watchers, creating a huge, highly engaged audience for marketers to (carefully) tap.  Stagwell is partnering with RealClearPolitics to create an enhanced polling experience for all voters and fresh ways for advertisers to engage this underutilized segment. Dive in here.  

CAMPAIGNING IN THE AGE OF AI

69% of respondents to the July Harvard Harris Poll believe presidential campaigns are already using AI in their advertising — and 81% think presidential campaigns should disclose their use of AI. Learn more about the dos and don’t’s of AI in political advertising from leaders at Stagwell’s Code and Theory and Assembly here

Stagwell Can Help Your Brand Get Ready for Decision 2024

Hear from our CEO Mark Penn about our work on how to navigate risk, reputation, and opportunity in 2024; Reach out to request a consultation for your business.  

Related

Articles

Post Thumbnail
Post Thumbnail
Post Thumbnail

Newsletter

Sign Up






This summer, as Stagwell welcomed its inaugural class of summer interns, Stagwell Marketing Cloud invited our enterprising interns to identify how they might use AI to improve business efficiency across our organization. The brief called for pitches for ideas related to the functions they were supporting for the summer or big-think about how the marketing services sector can transform.  

A total of 23 interns submitted 13 forward-thinking concepts. These ranged from an AI-driven insights tool utilizing Natural Language Processing (NLP) for comprehensive analysis of global market research data to a brand strategy advisor leveraging Stagwell’s extensive data ecosystem for proactive, data-driven brand strategy proposals. 

We’re proud to announce the winning idea from that competition: InsightsIQ!  

Developed by Andrew Cheng, Tyler Costin, Leah Mangold, Sam Rosenberg, Lucas Simon, and Karl Sefordzi, InsightsIQ streamlines the aggregation and analysis of survey data. It delivers concise summaries and generates actionable next-steps based on the gathered data. For a demo of the tool in action, watch the short clip below.  

This summer’s pitch competition not only provided a platform for emerging talent to influence tech investments at Stagwell but also allowed them to gain invaluable experience with cutting-edge tools. Stagwell Marketing Cloud remains committed to fueling entrepreneurship and innovation across its global marketing network, especially in light of the transformative impact of frontier technologies like augmented reality and artificial intelligence. 

Every year, SMC invites entrepreneurs from our agencies to pitch the next big product idea that will shape the future of marketing services. This competition has generated a strong roster of in-market products to date: ARound, PRophet, SmartAssets, Harris Brand Platform, Wonder Cave, and more 

To learn more about Stagwell Marketing Cloud, visit our site. 

Related

Articles

Newsletter

Sign Up

Originally Released On

PR Newswire

CONTACT:

Sabrine Shaw, Marketing Manager
Sabrine.shaw@assemblyglobal.com






DUBAI, UAE and NEW YORK, Sept. 26, 2023 /PRNewswire/ — Global omnichannel media agency Assembly announced that, following a competitive pitch, Assembly MENA has been awarded the prestigious Virgin Mobile UAE media account, reinforcing its position as a leader in the market.

Virgin Mobile sought an agency able to deliver omnichannel solutions with market-leading data and technology capabilities. Assembly MENA’s duties include managing Virgin Mobile’s digital activation journey, encompassing paid & organic media channels, building a bespoke affiliate network, data & analytics, enhancing user experiences, implementing performance creative and consulting on CRM.

“We are excited and proud to have won the Virgin Mobile account,” said Faisal Dean, CEO of Assembly MENA. “This partnership showcases our commitment to collaborating with our clients as business partners, providing market-leading activations touching all stages of the customer journey. With our strengths in Data, Talent & Tech, we are confident in delivering exceptional value to find the change that fuels growth for Virgin Mobile.”

“Assembly MENA has demonstrated their ability to effectively navigate the complexities of the advertising landscape. We are excited about this partnership, and we are looking forward to working together with them in elevating our brand, engaging with our customers in innovative and impactful ways and unlocking new avenues of success.” said Rob Beswick, Managing Director at Virgin Mobile UAE

Assembly MENA’s partnership with Virgin Mobile UAE marks another milestone for the agency, as it continues to expand its portfolio of industry-leading clients across the world. With a focus on delivering innovative and results-driven campaigns, Assembly MENA remains at the forefront of the rapidly evolving advertising landscape.

For media inquiries and further information, please contact:

Media Relations Contact:
Sabrine Shaw, Marketing Manager
Sabrine.shaw@assemblyglobal.com

About Assembly MENA: A leading global omnichannel media agency with 26 offices Globally, Assembly MENA is a fast-growing regional hub with over 230 locally based experts. Leveraging a deep understanding of the market to drive growth for the best brands in the region. Assembly MENA represents over 20 nationalities, including more than 100 Arabic speakers, making a culturally diverse team capable of delivering tailored solutions that resonate with the local audience. With offices in Dubai, Cairo, and Riyadh, Assembly is strategically positioned to serve its clients across a wide range of industries, including; retail, automotive, crypto, real estate, tech and finance sectors. With a proven record of combining data-driven insights, exceptional talent, and innovative technology to deliver integrated, global media capabilities that generate performance and drive significant business growth. For more information, visit assemblyglobal.com.

About Virgin Mobile in the United Arab Emirates: Virgin Mobile believes in making mobile better across the industry with the best customer experience, innovative products and creating a great place to work. Emirates Integrated Telecommunications Company has launched Virgin Mobile as the first fully digitalized mobile service in the UAE, providing an experience that has never been seen before in the region.

Virgin Mobile is the second mobile brand to operate under the EITC umbrella, adhering to the rights and obligations of EITC’s telecommunication license while bringing a distinctly different offering and brand promise to the market.

Logo – https://mma.prnewswire.com/media/1963651/Assembly_Logo.jpg

Related

Articles

Newsletter

Sign Up

Originally Released On

PR Newswire

CONTACT:

Maria Brockman
marketing@multiview.com

 







IRVING, Texas, Sept. 27, 2023 /PRNewswire/ — Multiview, a leading marketing solutions provider within the Stagwell (NASDAQ: STGW) network, announced the launch of an innovative Name, Image, and Likeness (NIL) program, GAMECHANGER. This groundbreaking initiative is designed to foster talent, promote competition, and encourage the growth of female athletes in both sports and the workplace.

GAMECHANGER is not just a sponsorship program; it is a commitment to the empowerment and advancement of women. With a majority of NIL deals being contracted with male athletes, this program aims to offer opportunities for female student-athletes to gain exposure, enhance their skills, and bring their competitive spirit to life.

“Women are fierce competitors in both sports and business. Multiview’s GAMECHANGER NIL Program is designed to highlight and compensate a select group of talented female athletes across America’s college campuses,” said Multiview CEO, Andy Keith. “Multiview is committed to ensuring female student-athletes are receiving the same attention and opportunities from companies participating in NIL sponsorships.”

Multiview is proud to sponsor Ivy Rosenberry and Jacqueline Barnes as the first two athletes to join the GAMECHANGER program. Rosenberry is a senior at Oklahoma State University and the lead pitcher for the Oklahoma State University Cowgirls, the softball team. Barnes is a junior at Texas Christian University, playing defense on the TCU Frogs, the university’s soccer team.

“Ivy and Jacqueline exemplify the spirit of competition and dedication that GAMECHANGER seeks to foster,” said Maria Brockman, Director of Marketing at Multiview. “Their passion for their respective sports and commitment to excellence make them ideal ambassadors for this program. We are confident that this initiative will benefit them in their athletic careers and future endeavors.”

Through these strategic sponsorships, Multiview is striving to attract top talent across the country. By leveraging the voice of student-athletes within their personal networks, the company aspires to reach other athletes and college students who desire to bring their A-game to the professional arena.

“We pride ourselves on developing young professionals to achieve their full potential,” added Brockman. “Whether someone pursues a sales career or not, skills like determination, perseverance, a strong work ethic, and a desire to win will take you far.”

Athletes

  • Ivy Rosenberry (senior, softball) – Beginning her collegiate softball career at Virginia Tech, Rosenberry earned early bragging rights as a pitcher. During her freshman and sophomore year, she pitched a no-hitter against Longwood and a complete shutout at her debut game, securing her first ACC victory against Duke. Upon transferring to Oklahoma State University, her success streak continued throughout her junior year achieving a 5-2 record with a 2.65 earned run average, striking out 20 batters in 37.0 innings and holding opponents to a .263 batting average. Rosenberry topped an already stellar season by leading OSU to the college world series last year. Besides her athletic accomplishments, Rosenberry is pursuing agricultural communications and is active in the Oklahoma State Student-Athlete Advisory Committee.
  • Jacqueline Barnes (junior, soccer) – As an outside back for TCU’s soccer team, Barnes brings a fierce sense of competitiveness to the field. In high school, she was a four-year letter winner, earning All-District awards each season. As a freshman at TCU, Barnes defended her team in several games, including the Big 12 Tournament and the NCAA 2nd Round. She capitalized on this success during her sophomore year, appearing in two Big 12 Tournament games and played in the quarter finals win against Kansas, as well as competed in the semi-finals against Oklahoma. Outside of sports, Jacqueline has always been a diligent student and is pursuing a degree in finance through the Neeley School of Business.

Multiview joins other Stagwell agencies who are transforming the intersection of sport, fandom, and brand transformation; in June 2023, the global marketing network launched SPORT BEACH, its flagship venue at the Cannes Lions International Festival of Creativity, built for brands, platforms, and athletes to tap into the cultural zeitgeist of sport and explore the power of fandom.

About Multiview
Motivated by our partners’ success, Multiview has dedicated 20 years to providing high-quality digital media solutions to the B2B industry. As a leading digital publisher and marketing company, we unite buyers and sellers to accelerate their growth through the B2B Marketplace. By leveraging our vast network and first-party data on over 10 million B2B professionals across 30 industries, we deliver highly targeted advertisements to unique market segments, resulting in millions of additional revenue for our partners. We’re proud to work alongside 1,200 associations and 12,000 clients to help them turn their goals into reality, because at Multiview: Your Aspiration Is Our Inspiration. For more information about career opportunities at Multiview, visit https://www.multiview.com/careers. 

Contact:
Maria Brockman
marketing@multiview.com

Related

Articles

Newsletter

Sign Up

CONTACT

hello@stagwellglobal.com

SIGN UP FOR OUR INSIGHTS BLASTS

Our teams are still reflecting on this year’s Dreamforce, which was a window into AI’s fully integrated future. As Code and Theory Chief Technology Officer Pradeep Chelpati recaps, Salesforce delivered a vision of the future where Data + CRM + AI empowers organizations to get more out of their customer flywheel, from start to finish. At the event, Salesforce unveiled Einstein 1 – an AI-powered platform that integrates multiple layers that comprise a successful customer-facing AI experience and makes them all accessible via a simple subscription model. Looking ahead, if 2023 was about the explosion of disparate generative and analytical AI tools, 2024 will be about convergence into fully scaled solutions. Read Code and Theory’s full recap here.

In this edition of The Well, catch Instrument’s Kara Place in conversation with Salesforce’s Marc Mathieu in the Stagwell Content Studio about how to make AI-focused organizations work. Also, explore NRG’s comprehensive playbook from developing your organization’s AI strategy, and learn more about Instrument’s hand in the execution of Dreamforce this year.

— Beth Sidhu, Chief Brand and Communications Officer

Salesforce’s Marc Mathieu on Making AI Organizations Work

Integrating AI into your business is about more than just acceptance; it’s about embracing AI as a tool rather than seeing it as a threat. Marc Mathieu, Co-Founder of Salesforce Web3 Studio, sat down with Kara Place, CEO of Instrument, to discuss the relationship between humans and AI — expectations for the future, opportunities and responsibilities. Stream the interview here.  

Developing Your Agency’s AI Strategy 2023

As companies race to embrace AI, they must also tread carefully, balancing the competitive advantages that can be unlocked through this technology against growing consumer consciousness of its risks and dangers. A new report from Stagwell’s National Research Group, “The Accountable AI Playbook,” serves as an indispensable compass for business leaders across industries looking to future-proof their organizations through the power of AI. Download the report here.

Behind Instrument’s Work for Dreamforce

Instrument – a digital shop within the Stagwell network – has been a long-term partner of Salesforce for their annual conference, and this year, the team designed and developed the conference website, along with custom features for the mobile application that extend the magic of Dreamforce beyond the boundaries of the in-person event. Explore their work here and visit Instrument’s site to learn more about their approach to building connected brand experiences.

Stagwell Can Help You Lead on AI

When it comes to cutting through tech hype cycles to find long-term innovation, you want a partner with a track record of digital innovation and a healthy dose of skepticism. Reach out to Lauren Dean, VP, Strategic Growth, to connect with experts across Stagwell who are building the runway for the next 12-18 months of AI-powered digital transformation across global marketing organizations.

Related

Articles

Post Thumbnail
Post Thumbnail
Post Thumbnail

Newsletter

Sign Up

Originally Released On

PR Newswire

CONTACT:

Alex Birmingham

KWT Global

abirmingham@kwtglobal.com 





PRophet will take center stage with a thought-provoking presentation by founder and CEO Aaron Kwittken and participation in the final keynote session.

PRophet to unveil new features and functions as a main showroom exhibitor (Booth 500).

NEW YORK and NASHVILLE, Tenn., Sept. 21, 2023 /PRNewswire/ — Stagwell (NASDAQ: STGW) Marketing Cloud’s (STGW) PRophet, the first and only generative and predictive AI SaaS platform built by and for PR professionals, today announced its forthcoming presence and thought-provoking sessions on comms tech and AI at Public Relations Society of America’s (PRSA) ICON 2023 conference on October 15-17 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn.

As this year’s Titanium sponsor, PRophet will lead discussions on the future of AI in communications and educate PR professionals on the ways AI will empower them to be more strategic, creative, and productive.

“The PR industry is at a critical juncture as it considers how to utilize the wide range of comms tech and AI-powered tools at our fingertips. It is important that we come together and engage in meaningful conversations about the new role of comms tech in the landscape of communications,” said Aaron Kwittken, founder and CEO of PRophet and CEO of the Stagwell Marketing Cloud, Comms Tech Unit. “We are excited to partner again with PRSA for its premier industry event.”

“ICON annually brings together industry leaders, visionaries, and innovators from across the communications community, and it’s because of sponsors like PRophet that attendees are able to engage in meaningful conversations and extensive learning opportunities about the future of our profession,” said Linda Thomas Brooks, PRSA CEO. “PRophet’s commitment to PRSA and support of our annual conference highlights the value of forward-thinking strategic partnerships.”

Kwittken will lead a solo session titled, “Adapt or Get Lapped: The New Era of the Communications Engineer©,” on Monday, October 16 at 9am CT. The session will focus on the emerging need for a culture shift across the PR industry that intersects both art and science to stay ahead of the curve of an increasingly competitive and transactional news environment. Aaron will also share insights on how to adopt the innovative mindset, tech stack and workflow of a Communications Engineer© to future-proof the careers of PR professionals, agencies and brand teams alike.

Additionally, Kwittken will participate in the final keynote titled, “AI Keynote Salon,” on Tuesday, October 17 at 11am CT. The immersive panel discussion will feature discussions on the current state-of-the-art tools at the disposal of PR professionals, critical ethical considerations, and offer a glimpse into how AI will shape the future of PR. The panel will be moderated by PRSA CEO Linda Thomas Brooks and will feature additional esteemed panel members including Carmen San Segundo Gámez, Global Marketing & Communications Director of ESG and Corporate Social Responsibility at IBM, Cayce Myers, PhD, LLM, JD, APR, Professor and Director of Graduate Studies, Public Relations and Advertising Division, School of Communications at Virgina Tech, and Michelle Olson, APR, Managing Partner at Lambert.

PRophet will also have a large presence on the showroom floor where attendees will be able to connect with the executive team directly, receive first-hand demos of the platform and get a sneak peek into new features and functionality.

To learn more about how PRophet can make your communications team more performative, predictive, and productive, please visit us at Booth 500 booth from Sunday, October 15 to Tuesday, October 17.

If you’d like to get in touch with PRophet ahead of the event to schedule an onsite meeting or demo, please reach out to Ian Brand at Ian.Brand@prprophet.ai.

About PRophet
PRophet is the first-ever generative and predictive AI SaaS platform designed by and for the PR community. The platform uses AI to help modern PR professionals become more performative, productive and predictive by generating, analyzing and testing content that predicts earned media interest and sentiment. PRophet was founded in 2020 by PR and marketing industry thought leader and entrepreneur Aaron Kwittken and is part of the Stagwell Marketing Cloud, a suite of SaaS solutions that powers research, communications, and media activation for in-house marketers. To learn more, visit prprophet.ai.

About Stagwell Marketing Cloud
Stagwell Marketing Cloud (SMC) is a suite of data-driven SaaS solutions built for the modern in-house marketer. Born out of Stagwell’s (NASDAQ: STGW) network of award-winning marketing agencies, SMC’s technology empowers marketers to drive business impact by giving them intuitive tools equipped with proprietary, actionable data. SMC’s portfolio of solutions powers strategic customer research, communications, and media activation for brands worldwide by leveraging technology such as generative artificial intelligence, shared augmented reality, and more. Get your head in the cloud at www.stagwellmarketingcloud.com.

Media Contacts:
Alex Birmingham
KWT Global
abirmingham@kwtgloblal.com

Related

Articles

Newsletter

Sign Up

Originally Released On

PR Newswire

CONTACT:

Sarah Arvizo

pr@stagwellglobal.com 






Platform to help advertisers reach the ‘can’t-miss’ audience of Election 2024 on a non-ideological site

NEW YORK and WASHINGTON, Sept. 20, 2023 /PRNewswire/ — Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today announced it will partner with RealClearPolitics (RCP), an independent, non-partisan media company, to create an enhanced polling experience to understand the dynamics of the Presidential, Senate, House and statewide other races during the unprecedented 2024 election cycle. The new site experience will make RealClearPolitics’ renowned polling averages more dynamic and accessible, as well as provide advertisers with new ways to reach and connect with RCP’s millions of readers. Stagwell agencies Code and Theory, GALE and Multiview will lead the partnership.


“RCP is the trusted source for polling averages for tens of millions of Americans, Washington insiders and business leaders alike and the RCP Polling Average remains the most-cited electoral metric by major news outlets. We’re excited to tap into the wealth of expertise at Code and Theory, GALE, and Multiview to get our insights into the hands of voters, election enthusiasts and decision-makers, and to help advertisers tap into our highly influential readership,” said Tom Bevan, Co-Founder and Executive Editor, RCP.

“The presidential election is the ‘Super Bowl’ of the polling and news worlds, and RCP reaches a can’t-miss audience of tens of millions of poll-followers from all sides the political spectrum. This is a new tentpole experience for advertisers,” said Mark Penn, Chairman and CEO, Stagwell. “We are enthusiastic about partnering with the RCP team to design a world-class polling destination and to make it a place where marketers can reach its highly engaged audience and sponsor the prestigious RCP Polling Average, recognized worldwide.”

The new polling experience will include a variety of custom and programmatic advertising units as well as innovative email content opportunities. The partnership builds on Stagwell’s approach to developing specialty media solutions for brands via cutting-edge proprietary platforms that engage customers in creative new ways. Those include ARound, a game-changing AR experience for stadiums and live events; the Ink travel marketplace, for brands seeking unparalleled advertising access to 5+ million passengers each day; and now an energized political consumer experience for RCP.

Code and Theory, which will be responsible for the strategy, development and implementation of the new experience, has helped redefine the publishing landscape, working with nearly 200+ publishers including BBC, Bustle Media, CNN, and NBC News.

About RealClearPolitics
Since its founding in 2000, RealClearPolitics has become the most trusted non-partisan platform for political news. Washington insiders and interested outside-the-Beltway citizens alike rely on RCP as the authoritative source for reporting, commentary, and analysis on campaigns and elections, and they return for its presentation of all sides of pressing public policy issues coming to the fore in 2024.

About Stagwell
Stagwell is the challenger network built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 13,000+ specialists in 34+ countries are unified under a single purpose: to drive effectiveness and improve business results for their clients. Join us at www.stagwellglobal.com.  

Media Contact
Sarah Arvizo
pr@stagwellglobal.com  

Related

Articles

Newsletter

Sign Up