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The Future of News

Stagwell

with Linda Yaccarino, The Guardian US and Newsweek

VOTE HERE.

A thriving news industry is essential—not only to democracy, but also as a powerful platform for marketers and advertisers. Yet concerns about brand safety have caused many to retreat from news content, often based on outdated fears and misinformation. In an era of rapid technological disruption—including the rise of AI and increasing cultural polarization— this panel unites marketers and media experts to challenge assumptions and champion news. We’ll explore how advertisers can re-engage with journalism in ways that uphold brand values, build consumer trust, and deliver real business results.

Building Response Networks Under Tribal Sovereignty

Allison

with Winona Starrlight Burley, Jesse Big Crow, Thomas LaPaz, and Partnership with Native Americans

VOTE HERE.

As “domestic dependent nations” under The Constitution, tribes are granted the right to their own court systems and governing bodies and the responsibility of coordinating disaster response with local, state and government agencies. This Native-led conversation will illuminate how tribes self-educate and build disaster response networks and the ways external forces like federal funding and the intensifying climate situation are impacting tribes’ emergency response planning and procedures.

Forks and Facts: Navigating Food and Wellness Information

Allison

With Dr. Trisha Pasricha, Halle Tecco, Glucose Goddess and Dexcom

VOTE HERE.

From the White House to social media — artificial ingredients, food dyes and labels dominate today’s nutrition debates. In the age of information overload, discerning the facts from fiction in food and wellness has become more contentious and polarizing than ever. Panelists across digital health, medicine, academia and marketing will discuss the ongoing culture war, explore ways to combat misinformation through real-life experiences and the latest tools, and offer ideas on how to support one another on their health journey.

Priced Out of Play: Tackling the Youth Sports Access Crisis

Allison

with Good Sports, The Gist, and Under Armour

VOTE HERE.

Youth sports are at a tipping point. While 95% of parents agree sports benefit kids, rising costs are forcing families to make tough decisions. A Harris Poll commissioned by Good Sports shows 75% have considered pulling their child out of a sport, 21% due to cost alone. Nearly 1 in 5 families go into debt to keep their kids on the field. As the model shifts from low-cost recreational leagues to pay-to-play club and travel teams, access gaps are widening. This panel will bring together leaders across the sports world to explore solutions that make sports more equitable and accessible for all.

Taming the Wild West of Prescription Medication Costs

Allison

with GoodRx

VOTE HERE.

The prescription landscape is reminiscent of the Wild West – chaotic, unregulated, and inhospitable to the average American. In no other industry does a consumer not know the price of something they’re purchasing in advance. But it happens every day at the pharmacy counter. Shrinking insurance coverage, rising out-of-pocket costs, and little pricing visibility leaves consumers feeling like they are in a stickup. This panel will explore how meds are priced in the US, the structural and behavioral changes needed to bring down costs, and why healthcare continues to lag behind other industries.

The Business Case for Protecting LGBTQ+ Mental Health

Allison

with LinkedIn and American Foundation for Suicide Prevention

VOTE HERE.

In today’s climate, LGBTQ+ mental health is under threat—from discriminatory policies to reduced access to care. For organizations, this is more than a moral issue—it’s a business one. LGBTQ+ patients, employees, and consumers are watching how brands respond. A leading suicide prevention expert and LGBTQ+ advocate will explore how inclusive workplaces can drive impact across employee engagement and health equity. They will discuss the cost of inaction, the power of representation, and the business value of supporting LGBTQ+ mental health—within the workforce and in the communities served.

Revealed: LA28’s Gold Medal Partnership Playbook

Allison

with Lizzi Smith, Bloomberg, and the U.S. Olympic & Paralympic Committee

VOTE HERE.

Following the 2026 Olympic Games in Milan, the 2028 Summer Olympic Games return to LA for the 1st time in four decades and feature 36 Olympic sports, 800 events, and 15,000 athletes – aiming to be the most accessible, innovative, and culturally relevant US Olympics ever. Learn how this $7B+ event will deliver a new blueprint for the world’s largest global sporting event. We will discuss strategies behind US Olympic partnerships, support of Team USA and nuances involved in connecting a divisive world in a space where celebration and positivity triumph in the face of ongoing global conflict.

You Can’t Create Cultural Relevance Without Community

Allison

with Marcus Collins, Spouts Farmers Market, and e.l.f. Beauty

VOTE HERE.

For marketers, being part of culture is no longer optional. As community-led discovery overtakes search monoculture, smart brands recognize that communities don’t want sponsors; they want neighbors. 65% of consumers say they’re more loyal to brands that foster meaningful connections. This panel explores the difference between relevance and rejection and demonstrates how showing up with humility, consistency, and value turns audiences into collaborators, unlocking cultural traction that drives lasting loyalty.

Inside the Most Tech-Driven World Cup Ever​

Assembly

with Lenovo and The Harris Poll

VOTE HERE.

Make ‘Em Laugh or Lose ‘Em: The New Rules of Joy in Media

Assembly

with Trey Kennedy, iHeartmedia and Meta

VOTE HERE.

Let’s be honest—most branded content is easy to scroll past. But the stuff that makes you laugh? You send it to your group chat, quote it, share it, remember it. That’s the power of joy. In a media world full of noise, the brands winning today aren’t just loud—they’re fun. This panel brings together cultural creators and brand leaders who know how to turn laughs into loyalty. We’ll get real about what it takes to be funny on purpose (and not get canceled), how to bake humor into brand DNA, and why joy is actually a killer business strategy.

The Intelligence Behind Main Street​

Assembly

with Lenovo

VOTE HERE.

The future of small business isn’t small—it’s smart. This panel explores how AI is reshaping local business with real impact, not lofty promises. Lenovo’s Evolve Small campaign equips small businesses across North America with access, visibility, and technology. Hear from innovators using AI to close the digital divide, strengthen community connection, and build an inclusive economy. It’s not about replacing people—it’s about empowering them to grow and lead.

Solving Inequities through Investment in Women’s Sports

GALE

with Kathrine Switzer and MilkPEP 

VOTE HERE.

When Kathrine Switzer became the first woman to run the Boston Marathon in 1967, a race official tried to stop her. That level of inequity has eroded with time, but the representation gap in sports remains. It has started to dwindle in past years, thanks in part to major brands drawing attention – and dollars – to women’s sports. See how brands can help create a more inclusive sport culture through authentic partnerships, like MilkPEP’s Every Women’s Marathon. Gain actionable insights into how to create a lasting cultural impact by challenging inequity in women’s sports.

Bridging the Dad Gap: Fatherhood on Screen and in Real Life

National Research Group (NRG)

with American Institute for Boys and Men

VOTE HERE.

From sitcom and superhero father figures to viral TikToks, cultural portrayals of fatherhood have long shaped how society sees dads—and how dads see themselves. But do these on-screen fathers match dads’ lived realities? Drawing from research by NRG and the American Institute for Boys and Men, this session explores the evolving narrative of fatherhood, the disconnect between fiction and reality, and the role of media in helping dads navigate parenting. We’ll shed light on the stories that feel authentic to today’s dads and unpack the implications for marketers, creators, and policymakers.

Creators vs. Viewers: The Great Disconnect

National Research Group (NRG)

with TikTok and Disney/ESPN Media Networks

VOTE HERE.

Today’s creators often approach content with a mission: build community, share similar values, or create meaningful emotional impact. But most viewers? They just want to be entertained. This session explores the growing disconnect between audience expectations and creator intentions, and asks whether platforms should offer better analytics to help creators stay attuned, or build purpose-driven tools that support passion over performance. What happens when “just for fun” meets “something deeper”?

How Anime Became a Worldwide Cultural Force

 National Research Group (NRG)

with Crunchyroll

VOTE HERE. 

Anime isn’t niche; it’s the fastest-growing global fandom in entertainment. Among Gen Z, 54% say they “like” or “love” it, placing anime’s cultural relevance alongside major sports and global icons. Its emotional power runs deep: 48% of fans have had a crush on a character, showing anime’s ability to build emotional worlds and deep connections. For Gen Z, it’s identity and community; for Gen X, nostalgia. With leaders from Crunchyroll, Twitch, and anime community voice Lena Lemon joining us, this panel explores anime’s rise and future.

Death of the Rebrand – Why Identity is Perpetually Evolving

SKDK

VOTE HERE.

Rebrands used to be big unveilings—a new logo, a new direction, a new look. Today, brand identity has become iterative, emergent, and always in motion. Driven by real-time cultural shifts, platform trends, and customer feedback, the idea of “locking in” a brand is outdated. In this session, we’ll explore how to design brand identities that flex without breaking—and what it means to lead a brand in a world that punishes static positioning.

The Future of Trust: Navigating Politics & Misinformation

SKDK

with Abby Livingston and Hypatia Labs

VOTE HERE.

In a world where misinformation spreads faster than facts, how do we navigate a political landscape and build meaningful trust at times shaped by illusion? This panel unpacks the rise of fake narratives, AI-driven distortions, and performative politics — and explores how truth, trust, and democracy can survive in a post-truth era. Join experts from media, tech, and communications as they chart a path through the noise.

Wired for Change: How AI Is Supercharging Renewable Energy

SKDK

with Pattern Energy, Knobloch Energy, and Crux

VOTE HERE.

The transition to renewable energy systems presents unprecedented challenges for power system reliability and financial stability during the integration of clean energy sources. AI technology transforms the ability of utilities and investors, and technologists to predict renewable energy output while maintaining grid stability and securing funding for advanced energy infrastructure. The panel unites experts from the technology and finance sectors with industry professionals and policymakers to examine AI’s practical effects on future energy systems.

The Consumer’s Guide to Beating the Bots

with Groundwork Collaborative, American Economic Liberties Project, Business Insider and UC Berkeley Law School

VOTE HERE.

Corporations are weaponizing your personal data to inflate prices, suppress wages, and undermine transparency and basic fairness. This panel will expose how a convergence of corporate power and new technology has created a dizzying array of deceptive pricing practices. From surveillance pricing on airfares to algorithmic price fixing by landlords, companies are leveraging troves of consumer data to rip off customers. Our panelists will share how they have successfully defeated some of these nefarious practices and what policymakers, regulators, and consumers can do to fight back.

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CONTACT:

sxsw2024@stagwellglobal.com

Stagwell is headed to SXSW 2024! Join us and our agencies from March 9-11 for a series of happy hours, panel discussions, fireside chats, dinners, and more. Make sure to check out the full list of events below and reach out to sxsw2024@stagwellglobal.com with questions.

SATURDAY, MARCH 9

CULTURE EQUITY IN WOMEN’S SPORTS

Sport is a driving force in entertainment, culture, business, technology and more. Research shows that 96% of CEOs have played sports, which is no surprise given that athletic participation builds confidence, instills the power of teamwork, and sets individuals up for success. The last decade has seen increased popularity of female sporting events and a greater awareness of pay equity for women in sports. Yet, data shows that there is an alarming number of girls quitting sports due to low body confidence.

This panel will explore the relevant media and cultural influences impacting efforts to level the playing field for girls and women in sports – from grassroots, to collegiate to professional athletes.  

Date: Saturday, March 9th, 2024

Time: 5:30 – 6PM CT

Location: Female Quotient Equality Lounge

Address: Waller Creek Boathouse (74 Trinity St., Austin, TX 78701)

RSVP for the Equality Lounge here.

SUNDAY, MARCH 10

WHAT’S IN A LEGACY? PROTECTING BRAND INTEGRITY WHILE STILL PURSUING GROWTH

Join Freddy Dabaghi, Managing Director at Crispin Porter + Bogusky and Sarah Crockett, Global Chief Marketing Officer at Nature’s Sunshine for a 1:1 fireside chat discussing how to protect brand integrity while pursuing growth and building a legacy.  

Date: Sunday, March 10th, 2024

Time: 12:45PM CT

Location: Brand Innovators, Patio Stage

Address: Lambert’s Austin – (401 W 2nd St Austin, TX 78701)

Register for the Brand Innovators Marketing Leadership Summit at SXSW here. 

BRAND TRANSFORMATION IS BUSINESS TRANSFORMATION

Join Michelle Froah, Global Chief Marketing & Innovation Officer, ETS and Michael Treff, CEO of Code and Theory for a 1:1 fireside chat discussing how brand transformation is business transformation.

Date: Sunday, March 10th, 2024

Time: 3:30PM CT

Location: Brand Innovators, Patio Stage

Register for the Brand Innovators Marketing Leadership Summit at SXSW here. 

ATHLETE AS A BRAND: CREATIVE AUTHENTIC CONNECTIONS

Join Brandon Marshall, former NFL Player, Beth Lester Sidhu, Chief Brand and Communications Officer at Stagwell and Kalen Thornton, VP of Sports, Entertainment and Gaming at PepsiCo for a panel discussion on the best ways to create authentic relationships with athletes so they can make the most out of their own personal brand while driving new values for consumers.

Date: Sunday, March 10th, 2024

Time: 4 – 5PM CT

Location: Four Seasons, Ballroom CD

View full panel details here.

SXSW OFFICIAL COCKTAIL PARTY | STAGWELL x SPORTICO

Join us and our partners at Sportico to celebrate the SXSW Sports track and the return of SPORT BEACH 2024. 

Date: Sunday, March 10th, 2024

Time: 5 -7PM CT

Location: Four Seasons, Back Lawn

Let us know you are coming here.

IS SPATIAL THE NEW SOCIAL? PRIVATE DINNER WITH STAGWELL & ON_DISCOURSE

I guess we’re calling it Spatial now? Join Stagwell, together with ON_Discourse, for an invite-only dinner with leading innovators during SXSW 2024 for some rigorous debate and excellent local food.

Date: Sunday, March 10th, 2024

Time: 7:30PM CT

Location: Shared upon RSVP

Want to learn more? Reach out to sxsw2024@stagwellglobal.com

MONDAY, MARCH 11

AR: TRANSFORMING SOCIAL INTERACTIONS & LIVE EVENTS

Join Fotoulla Damaskos, EVP, Brand Strategy & Innovation at NRG, Evan Entler, Vice President, Digital Media at Minnesota United FC, Dana Ware, Chief Creative Officer at ARound, Gerald Youngblood, Chief Marketing Officer at Lenovo for a dynamic panel delving into Augmented Reality’s (AR) transformative role in social interactions and live events.

Date: Monday, March 11th, 2024

Time: 11AM -12:30PM CT

Location: Fairmont Austin (101 Red River Street f6, Austin, TX 78701)

View the full panel details here.

ASSEMBLY & DOTDASH PRESENT | METAMORPHOSIS @ SXSW

Date: Monday, March 11th, 2024

Time: 1 – 7PM CT

Location: Soho House (1011 S Congress Ave Building 2, Suite 100, Austin, TX 78704)

Register for the event here by March 6 to secure your spot. 

PANEL & COCKTAIL HOUR | REDSCOUT x PREACHER

Time: 3 – 5:30PM CT

Location: Preacher Gallery

RSVP here: PREACHER X RED SCOUT PRESENT STORIES OF SURVIVING AND THRIVING (splashthat.com)

If you want to connect with Stagwell in Austin, TX during this year’s SXSW, please reach out to sxsw2024@stagwellglobal.com. 

CONTACT

hello@stagwellglobal.com

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VOTE HERE.

The DEI movement within the creative industry has made strides in recent years. From Chief Diversity Officers to ERGs to more transparency.

But, there’s a long way to go. One such area is climate justice — the intersection of the climate crisis and social & equity issues. As climate change disproportionately affects women and marginalized communities around the world, there is an opportunity for DEI allies within the creative industry and outside of it to also consider a push for a clean & sustainable future. From internal initiatives & policy to their clients & the work they do for them.

VOTE HERE.

Everyone deserves to get a home free of discrimination but unfair housing policies continue to prevent this from happening – today, the homeownership gap between Black and white households is still almost as wide as it was in 1970.
This session dives into how Zillow’s brand purpose – to make home a reality for more people – informs the brand’s marketing and consumer advocacy efforts, such as addressing fair housing policies and partnering with the White House to make rental costs more transparent. Hear about how your brand can inspire teams to elevate your industry and customer experience.

The Future of Spatial Interaction and Storytelling

ARound

with 3lb Games, Medici XD, and Immersive XR Design

VOTE HERE.

The urgency to create equitable communities where all people thrive continues, but most solutions have been slow to bring change. Especially in Minneapolis, which has one of the largest racial wealth gaps in the nation. But a pioneering movement in the city is building a vibrant community that supports business development, celebrates culture and nurtures belonging so Black people can thrive. Hear how this unique approach, fueled by creative, corporate and civic partners, is expected to transform Minneapolis’ reputation while providing a powerful blueprint for change across the country.

On the Offensive: Can Athletes and Creators Own Their Brands

Code and Theory

with ON_Discourse and Calaxy

VOTE HERE.

You’re a creator, an entertainer, or a famous athlete on, say, the Brooklyn Nets. What does ownership of your brand mean? How do you monetize it in the digital landscape? The answers aren’t so simple. Join Spencer Dinwiddie, NBA star and Co-founder of Calaxy, a groundbreaking platform empowering creators, and Solo Ceesay, Co-founder of Calaxy, for a contrarian discussion about brand ownership today. Led by Dan Gardner, Executive Chairman of Code and Theory, the panel will cover trends, challenges, and opportunities that arise when athletes and fans embrace the creator economy.

Vital Signs of Hope: Optimism for AI in Healthcare

Code and Theory

with Hoag and Sutter Health

VOTE HERE.

Detecting signs of diseases, earlier.
Personalizing care, at scale.
Cost savings, consistently.
These are the realities of AI and healthcare. But there’s whispers throughout the industry about AI upending operations and spurring job loss. The truth is — it may be all of the above.
This contrarian panel chooses optimism.
Hear from leaders at Sutter Health, Hoag and Code and Theory as they examine how harnessing the power of AI, analytics, and innovative technologies can deliver positive, lasting change that our healthcare is in desperate need of.

Code and Theory

VOTE HERE.

Is your brand offending your audience? You may not think so, but did you know the term “diverse” centers whiteness as the norm? Historically excluded groups are all too familiar with these nuances and it’s past time that marketers caught up. Join ‘Words Up: Inclusive Writing Guide’ co-author Kirstyn Nimmo to learn how to resonate with wider audiences and protect your brand, while discussing 10 layers of identity (e.g. race, ability, gender, sexuality, age & more.) Attendees will be invited to inform the guide’s third update by sharing their thoughts on inclusive and exclusive language.

The Future of Fishing is Female: Transforming an Old Pastime

Colle McVoy

with Recreational Boating & Fishing Foundation, Conde Nast, and Aritzia

VOTE HERE.

Fishing may be one of America’s oldest pastimes, but a great many Americans don’t feel welcomed into the sport, especially women. That is changing drastically through an innovative program transforming the way fishing is perceived. Using proprietary data showing the profound impact of the sport on women and girls, as well as unprecedented partnerships with influential creators, media brands and publishers like Hypebae, Vanity Fair and Forbes, fishing is getting a reputation refresh. Hear about the strategies and insights that are making it trend and grow with younger and diverse audiences.

VOTE HERE.

How did a whiskey made in Scotland but loved in Latin America recruit the next generation of Hispanic American drinkers? Buchanan’s built a brand that’s become the fastest growing Scotch* by celebrating the rich duality of the Hispanic American community with a creative strategy driven and made by the target consumer for the target consumer. By adding consumers into the equation across all touch points, Buchanan’s has learned more about the communities they serve while cultivating a space for authentic storytelling, led by the people that know best.
*Source: Combined Nielsen + NABCA

VOTE HERE.

We want to introduce the movement to shift creativity away from working with major polluters and into a creative climate-positive future. Greenwashing for polluters can harm clean tech companies and clean brands, and impacts the ability to recruit diverse young talent. However, there is a growing movement inside the ad, PR, and creator industries to support the climate transition – and it is making a major impact.

In three fireside chats, we’ll talk with creative leaders about how taking real action on the climate crisis is integral to their creative work, and building stronger businesses.

VOTE HERE.

The ease and low cost of advertising has distorted the way business is run.
– It is allowing undifferentiated propositions to continue to grow by replacing the users they lose with new ones.
– It has fueled the growth of new-wave single product DTC businesses that are incapable of diversifying and compete for the same millennial consumers.

And across the consumer economy, it is focussing too much resources on user acquisition and away from user experience and value creation.

Lastly it is shaping a consumer economy fueled by unsustainable consumption that is destroying the planet.

VOTE HERE.

Athletes today are building businesses, nonprofits, and creating identities that go well beyond the court, field and stadium. They’re interested in having meaningful conversations with brands that want to invest dollars not just in the person’s athletic success, but in who they are and what they stand for. Brands will learn best practices to create authentic relationships with athletes while driving new value for consumers. And athletes will walk away with a new playbook for how they can make the most out of their own personal brand.

Client Panels We’re Rooting For:

Allison+Partners

AFSP: 

The Lifesaving Power of Media and Entertainment

Niantic: 

Spatial Computing and the Web: Bridging Mobile to Headset

X, Alphabet’s Moonshot Factory: 

Rethinking the Electric Grid – the World’s Largest Machine

New Blue Economy: Shifting Our Relationship with the Ocean

Moderna: 

AI is all the rage. Why we should be talking about quantum.

Automating for Inclusivity: Healthcare’s Greatest Opportunity

Telly: 

The Most Powerful Four Letter Word in Marketing (Free!)

Grammarly: 

Self-Regulation Is The Future of Responsible AI

WEKA: 

Pedal to the Metal: Why VFX Is Moving to The Cloud

HPE: 

Fixing the Postpartum Healthcare Crisis

Esports Gets an AI-Fueled Assist

Saving the Planet From AI

Driscoll: 

Innovating Ag: Technology transforms our oldest industry

The Future of Flavor: Science, Trends & Innovation

The Production Board:

CRISPR Will Feed Us All

New Culture:

Food for Thought: How to Transform the Way We Feed the World

Quizlet:

SXSW EDU: Generative AI & the Fight for the Future of Education

SKDK

Forward Majority:

Strategic Stamina: Politics, Sports, and Start-ups Playing the Long Game

CONTACT

hello@stagwellglobal.com

SIGN UP FOR OUR INSIGHTS BLASTS

LEGO: Branded Entertainment and Brand Fandom Go Hand in Hand  

LEGO Creative Director James Gregson shared his team’s playbook for using brand entertainment content like “The LEGO Movie” to drive long-term brand fandom with Rescout’s Ivan Kayser. Watch the clip.

Lenovo and Infinite Reality: What Is the Most Important Driver of Fandom?  

National Research Group’s Jay Kaufman interviews Infinite Reality CMO Hope Frank, Lenovo CMO Gerald Youngblood, NRG CMO Grady Miller and Brand Performance Network’s Shannon Pruitt after their SXSW Session “The Anatomy of a Fan.” Watch the clip

Minnesota Twins: Fan Insights Fuel Better Experiences

Technology is giving sports teams and sports marketers insights into fan behavior that they’ve never had before. Chris Iles, Sr. Director, Innovation and Growth at the Minnesota Twins, caught up with Stagwell at SXSW to chat about how teams like Twins are integrating tech innovation to reach a new generation of fans. Watch the Clip.

Originally Released On

PR Newswire

CONTACT:

Media Contact
Sarah Arvizo
pr@stagwellglobal.com

Originally Released On

PR Newswire

CONTACT:

Alex Birmingham
KWT Global
abirmingham@kwtgloblal.com

Emily Falcone
Axios
emily.falcone@axios.com

CONTACT

hello@stagwellglobal.com

SIGN UP FOR OUR INSIGHTS BLASTS

A Blueprint for Creating Equitable Communities

Colle McVoy

VOTE HERE.

The urgency to create equitable communities where all people thrive continues, but most solutions have been slow to bring change. Especially in Minneapolis, which has one of the largest racial wealth gaps in the nation. But a pioneering movement in the city is building a vibrant community that supports business development, celebrates culture and nurtures belonging so Black people can thrive. Hear how this unique approach, fueled by creative, corporate and civic partners, is expected to transform Minneapolis’ reputation while providing a powerful blueprint for change across the country.

The Future of Deaf Representation in Entertainment 

National Research Group

VOTE HERE.

The popularity of the film “CODA” sparked a new conversation about representation of the Deaf community in entertainment – authenticity on screen, inclusivity among writers, producers, and actors, and accessibility within the industry at large. Deaf West Theatre, the most prominent nonprofit organization focusing on Deaf-centered storytelling, has partnered with National Research Group, a global insights and strategy firm, to find out how those in the Deaf community really feel about the current state of representation and accessibility in entertainment. This session will highlight findings from an in-depth research study; feature video from a roundtable of prominent Deaf actors, directors, writers, and more; and provide insights on how to move forward to build a more inclusive industry.

Snoop, Martha, and the New Blend of Wine Consumers 

Observatory

VOTE HERE.

Wine has a reputation for needing a mature palate to fully appreciate. But why, with older millennials turning 40, is wine’s popularity continuing to decline? How does the wine industry compete with spirits, craft beer and hard seltzers to reach a diverse and younger (over 21) audience? By partnering with pop culture icons Snoop Dogg and Martha Stewart and leaning into trendier blends, 19 Crimes has reinvented the wine industry’s appeal to younger consumers. Snoop’s Cali Red achieved the number one single selling wine in pacesetter history and is bringing new consumers at an unparalleled rate. Join 19 Crimes, Observatory, and Snoop Dogg’s agent, Nick Adler, as they discuss how to attract new consumers despite radically changing consumers attitudes toward alcohol preferences.

Chief Digital Officers Transforming Health Care

YML

VOTE HERE.

Chief Digital Officers are responsible for increasing their team’s speed and agility, making an impact quickly, and shipping products more frequently. Does any of that scream health care to you? Well — maybe not historically, but this new crop of CDOs are changing the game. Hear from Rita Khan, CDO at Mayo Clinic, Prat Vemana, CDO at Kaiser Permanente, and Chris Waugh, Chief Innovation Officer at Sutter Health — all of whom are building the digital health experiences of more than 25M Americans. Interviewed by Ashish Toshniwal, Founder and CEO at YML, hear how these CDOs are shaping the future of patient-first experiences using cutting edge technology, design and product strategy.

72andSunny

VOTE HERE.

We’re in the midst of a ‘movement moment,’ a period of rapid change punctuated by incredible hardships and economic, social and political instability. All of this can take a serious toll on employee well-being and presents organizations with a host of challenges that have no easy solution. Join agency EDI Leaders as they discuss how they’ve responded to the crises we all face and how they’ve found ways to support employees through these polarizing times.

VOTE HERE.

The standard for professionalism has been dictated by a singular perspective for decades, so it’s no surprise that agencies and brands alike are struggling to evolve the corporate culture to suit a more diverse, inclusive workforce. Join us as we discuss where companies are falling short on their DEI promises and how we can rebuild the workplace of the future.