Colombia-Based Adobe Implementation Specialist Joins Stagwell’s Code and Theory Network, Expanding the Network’s Global Footprint and Deepening Its Bench of Adobe Experts
NEW YORK CITY, NY / ACCESS Newswire / July 27, 2026 / Stagwell (NASDAQ:STGW), the challenger network transforming marketing through AI, today announced it has entered into an agreement to acquire QStrauss Consulting, a leading Adobe implementation and consulting firm and preferred Adobe consulting vendor. Based in Colombia, QStrauss Consulting will join the Code and Theory Network, further expanding its global footprint and team of Adobe experts.
QStrauss Consulting helps leading global brands including Walmart, BBVA, Santander, Grupo Salinas, OXXO and Bimbo drive measurable impact from Adobe platforms. The firm specializes in Adobe consulting, implementation and integrations, and thrives at helping clients simplify, optimize and transform business processes.
“The addition of QStrauss further enhances Stagwell’s position as a leader in digital transformation,” said Stagwell Chairman and CEO Mark Penn. “QStrauss builds upon our existing Adobe capabilities, strengthening our expertise and helping clients maximize the value of their marketing technology investments.”
This acquisition reinforces Code and Theory’s unique relationship with Adobe. Code and Theory recently announced a three-year co-development agreement with Adobe to build industry-specific solutions that combine Adobe’s platforms with Code and Theory’s creative and technology expertise, backed by Stagwell’s network and infrastructure. The solutions focus on industries where Code and Theory has deep roots, including financial services, B2B, sports and retail.
Code and Theory debuted the first solution, the Creative Intelligence System (CIS), at Adobe Summit earlier this year. This new capability helps marketers learn before they launch by leveraging synthetic personas to make more informed decisions throughout the campaign process. CIS is powered by Stagwell’s ID graph and Code and Theory’s marketing operating system, The Machine, an always-on system that connects campaign data, asset libraries, creative production and performance results across the enterprise.
The acquisition of QStrauss further extends the Code and Theory Network’s global footprint, building on its recent growth in the MENA region. Last year, Stagwell and Code and Theory launched Maydan Sports, a global sports engagement collective designed to help organizations across the region build global reputations and deliver local impact through sport. The year prior, Create.Group, the leading digital agency in the Middle East, joined the Code and Theory network further enhancing its capabilities in the region.
Gabriel Africany, Co-Founder of QStrauss Consulting, says: “Joining Stagwell and the Code and Theory Network is a major milestone for QStrauss Consulting and for the team we’ve built. We’re proud to be a trusted Adobe implementation partner and this partnership will let us scale that impact, bringing deeper Adobe expertise and stronger delivery capacity as Code and Theory co-develops industry solutions with Adobe.”
Dan Gardner, Co-Founder of Code and Theory, added: “Code and Theory and Adobe are creating software and services that allow businesses to take a leadership position during this next era of creative and technological possibilities. This acquisition gives us more global reach, talent and ability to do things that haven’t been done before. It further solidifies Code and Theory as the place where the C-suite comes together to experience change.”
About QStrauss Consulting
QStrauss is a technology consulting and implementation firm that helps organizations transform operations through process design, automation, system integration, and digital enablement. Acting as an extension of its clients’ teams, QStrauss combines business analysis with hands-on implementation expertise to simplify complex operations, improve visibility, and create scalable operating models. The company supports organizations across the full technology adoption journey, from discovery and solution design to deployment, governance, and continuous optimization. Visit https://www.qstrauss.com/.
About Stagwell
Stagwell is the global challenger network transforming marketing through AI. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 45+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.
About The Code and Theory Network
The Code and Theory Network is the only technology and creative network with a balance of 50% creative and 50% engineers. Our unique makeup makes us the place where CMOs, CTOs and CIOs come together to drive results for their businesses. We partner with our clients to redefine what is possible to create lasting impact and drive long-term growth. Part of Stagwell, Code and Theory offers a global footprint and the capabilities to work across the entirety of the customer-facing journey, and implement the technology that powers it. The network includes the flagship agency Code and Theory as well as Kettle, Instrument, Left Field Labs, Truelogic, Create. Group, and Current. Code and Theory clients include Amazon, JPMorganChase, Microsoft, NBC, NFL and Yeti. For more, visit codeandtheory.com.
A new AI-powered marketplace and platform designed to reach audiences through premium, trusted media partnerships
NEW YORK CITY, NY / ACCESS Newswire / July 16, 2026 / Stagwell (NASDAQ:STGW), the global challenger network transforming marketing through AI, today announced the launch of Stagwell Curate, a new centralized deal marketplace and bespoke inventory curation platform that consolidates preferred supply relationships across the Stagwell network into a single, always-on source of trusted supply. It is designed to help brands access higher‑quality digital advertising inventory across streaming TV, video, display and audio.
Stagwell Curate is part of the Stagwell Media Platform, Stagwell’s team of global media, technology and data investment professionals, and reflects the network’s strategic view that long‑term advantage in programmatic buying is increasingly created on the supply side. The AI-powered platform enables Stagwell to apply its own intelligence, quality standards and performance signals upstream – curating inventory before it ever reaches the bid. The platform provides two key features for clients. The marketplace provides an always‑on, cross‑channel pool of pre‑vetted inventory across CTV, online video, display and audio. Bespoke curation allows brands and agency teams to build customized deal packages aligned to specific audiences, contextual signals, KPIs or sustainability goals.
Stagwell Media Platform’s ongoing mission is to improve working media for their clients by partnering with those that can get the bid closer to the impression, whilst not compromising quality. Following the recent launch of The Media Machine, its buying agents will connect directly to Stagwell Curate, giving them instant access to Stagwell’s preferred publisher relationships, pre‑negotiated PMP deals and exclusive pricing when sourcing inventory for every buy. Partners including Freewheel and Magnite will provide access to deep, direct publisher relationships across streaming, video, web and audio. Inventory flowing through the platform is continuously evaluated using log‑level data and supply‑quality models powered by The Trade Desk’s Sincera, delivering enhanced transparency, measurement and accountability.
“For years, programmatic innovation has focused on optimizing the bid,” said Matt Adams, Global CEO of Stagwell Media Platform. “As DSP capabilities converge and platforms push buyers toward their own marketplaces, differentiation shifts to supply. Stagwell Curate puts our intelligence above the DSP – allowing us to take a point of view on supply quality, stand behind it with data, and connect it directly to outcomes for clients.”
By curating supply closer to the source, Stagwell Curate expands access to premium inventory that traditional DSP‑only optimization may never see, addressing a core limitation of bidder‑side buying, which operates on a partial view of available opportunities.
Stagwell Curate is available immediately to clients across the Stagwell network through their existing agency teams, with no DSP migration required. It operates alongside Stagwell Control, the network’s brand safety and media quality offering. Together, the solutions form the Stagwell Supply Product Suite, providing a unified approach to how the network selects, protects and measures the inventory its clients buy.
About Stagwell
Stagwell is the global challenger network transforming marketing through AI. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 45+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.
CONGRESSIONAL HORSERACE TIED AT 50-50
73% OF VOTERS SUPPORT U.S. MILITARY AND ECONOMIC FORCE IF IRAN DOES NOT GIVE UP CONTROL OF THE STRAIT OF HORMUZ
78% OF VOTERS FAVOR FREE ENTERPRISE OVER SOCIALISM BUT A MAJORITY HOLDS THE MISCONCEPTION THAT RIGHTS, BUSINESS, AND HOME OWNERSHIP ARE GUARANTEED UNDER SOCIALISM
50% OF VOTERS BELIEVE PRICE INCREASES CAUSED BY TENSIONS WITH IRAN WILL BE SHORT-TERM, AN 8-PT. IMPROVEMENT FROM MAY
69% OF VOTERS SUPPORT MEDICARE FOR ALL
82% OF VOTERS SAY AI HAS SOCIAL DANGERS, CITING JOB LOSS AND POWER USAGE AS TOP CONCERNS
TWO-THIRDS OF VOTERS SAY THE U.S. SHOULD SLOW DOWN ON AI DEVELOPMENT, WITH 53% MORE LIEKLY TO SUPPORT CANDIDATES WHO FAVOR A SLOWDOWN
74% OF VOTERS ARE PROUD TO BE AN AMERICAN TODAY, WITH THREE-QUARTERS OF AMERICANS SAYING THEY ARE LIVING OR WILL ACHIEVE THE AMERICAN DREAM
NEW YORK AND CAMBRIDGE, MA / ACCESS Newswire / July 14, 2026 / Stagwell (NASDAQ:STGW) today released the results of the July Harvard CAPS / Harris poll, a monthly collaboration between the Center for American Political Studies at Harvard (CAPS) and the Harris Poll and HarrisX.
President Donald Trump’s approval rating is at 42%. His job approval is highest on immigration (49%) and fighting crime (47%); and lowest on handling inflation (35%) and managing the Iran conflict (38%). This month’s poll also covered public opinion on the economy, midterms, socialism, healthcare, AI, the Supreme Court, sentiments toward America and American identity, and conflicts in the Middle East. Download the key results here.
“Trump’s approval continues to be flat as voters want to see an end to inflation,” said Mark Penn, Co-Director of the Harvard CAPS / Harris poll and Stagwell Chairman and CEO. “Meanwhile, on the country’s 250th anniversary, most voters are proud to be American, see freedom as a defining value, and favor free enterprise – but they hold misconceptions that those rights are guaranteed under socialism.”
ECONOMY AND INFLATION REMAIN TOP PRIORITIES FOR VOTERS
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35% of voters say the U.S. is on the right track, and 33% say the same about the U.S. economy.
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Of key institutions, voters have the most favorable view of the U.S. military (+58 net favorable) and the United States (+56), and the least favorable view of communism (-55), and Iran (-51).
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Inflation and the economy remain voters’ top concerns, though inflation ticked down in salience (-4 pts., May 2026) as did the U.S.-Iran conflict (-4) and the federal budget deficit (-3). Race relations ticked up in salience (+3).
MORE VOTERS BELIEVE IRAN-INDUCED INFLATION IS TEMPORARY BUT STILL THINK IT IS ABOVE 3 PERCENT
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50% of voters say the economy is better today than it was when Biden was president (+6).
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50% of voters believe price increases caused by tensions with Iran will be short-term and come back down quickly (+8).
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67% of voters say the U.S. should prioritize energy independence to avoid global price shocks (-6).
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58% of voters believe the economy is shrinking, while 77% of voters think inflation is above 3 percent a year.
MAJORITY OF TRUMP POLICIES CONTINUE TO SEE STRONG SUPPORT INCLUDING VOTER ID REQUIREMENTS AMONG THE MOST SUPPORTED
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11 out of 13 key Trump policy positions continue to see majority support. His most popular policies are lowering prescription drug prices (86% support), deporting illegal immigrants who have committed crimes (79%), and requiring proof of citizenship to vote (70%).
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Trump’s least popular policy positions include placing a 15% tariff on imports from all countries (39%), eliminating mail-in voting (49%), and deporting all illegal immigrants (55%).
CONGRESSIONAL HORSERACE AT A TIE WITH HARRIS AND VANCE LOSING GROUND BUT STILL THE FRONTRUNNERS FOR 2028 PRESIDENTIAL ELECTION
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70% of voters say they are planning to vote in the upcoming 2026 Congressional midterm elections (-3, May 2026; Democrats: 63%; Republicans: 59%; Independents: 37%)
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The horserace is split 50-50 among general voters, with Democrats holding a 2-pt. lead among likely midterm voters.
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68% of voters have thought about the upcoming 2028 presidential election.
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Kamala Harris (-7) and J.D. Vance (-3) remain the most favored candidates for president among voters from their respective parties.
MOST VOTERS FAVOR FREE ENTERPRISE OVER SOCIALISM AND DID NOT BELIEVE GRAHAM PLATNER WAS A QUALIFIED CANDIDATE
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78% of voters say we are better off with free enterprise instead of socialism. 83% say the future of the country should continue to be a mix of capitalism with social welfare programs rather than a fully socialist system, including a majority across political parties.
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Large majorities of voters prefer a system of government where people can start their own businesses (88%), own homes (88%), earn money based on merit and work (88%), and practice their freedom of speech and religion rights as citizens without them being taken away (77%).
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79% of voters personally feel they live in a country that rewards hard work with opportunity.
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A majority of voters believe that under socialism, people can own homes (60%), businesses (57%), and practice freedom of religion and speech rights (59%).
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62% of voters think socialism in other countries has mostly devolved into harsh dictatorships (Democrats: 51%; Republicans: 68%; Independents: 65%).
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66% of voters believe Graham Platner was an unqualified candidate for the U.S. Senate, including a majority across political parties.
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74% of voters believe supporting candidates with Nazi tattoos is evidence of antisemitism.
MAJORITY OF VOTERS SUPPORT MEDICARE FOR ALL DESPITE BEING SATISFIED WITH THEIR OWN COVERAGE RIGHT NOW
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69% of voters support Medicare for All, including a majority across political parties.
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58% of voters believe all healthcare is paid for by the government under Medicare for All but 57% believe private insurers would still exist.
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42% of voters believe medical care will get worse if the government pays for health insurance, while 38% say it will improve.
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58% of voters say the current Medicare system is working, and 55% say the same about Medicaid.
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78% of voters approve of Medicare Advantage accounts.
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72% of voters say they are personally happy with their coverage, including a majority across political parties.
MORE THAN HALF OF AMERICANS USE AI DAILY BUT MANY ARE CONCERNED ABOUT NEGATIVE SOCIAL IMPACTS, CALLING FOR A SLOWDOWN IN AI DEVELOPMENT
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57% of voters say they personally use AI, with 56% of AI users using it daily.
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Voters are split 50-50 on whether they find AI amazing, but 67% say we need to slow down the rush on AI, including a majority across political parties. 68% of voters say the U.S. should slow down AI development until there are stronger safeguards in place.
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60% of voters say AI is a huge advancement.
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57% say it is more likely AI will degrade society and create mass unemployment than create added value and productivity. Job loss (41%) and power usage (30%) are viewed as the primary dangers.
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56% of employed voters believe their employment is currently not at risk from AI and automation.
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62% of voters say data centers use too much energy and water and provide too few benefits to local communities, including a majority across political parties.
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53% of voters say they would oppose a data center in their own neighborhood (Support: 25%), and the same share say such a facility should not be allowed near them even if the company provides local jobs, benefits, and protections.
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53% of voters, a plurality, say they are more likely to support a candidate who supports slowing down on AI development (No impact: 31%; Less likely: 15%).
VOTERS TRUST SUPREME COURT TO UPHOLD THE CONSTITUTION EVEN WHEN THEY DON’T FAVOR ITS DECISIONS
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79% of voters say the Supreme Court should defend the Constitution regardless of public opinion.
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66% of voters favor the Supreme Court’s decision to uphold birthright citizenship (Democrats: 83%; Republicans: 48%; Independents: 68%). 67% believe it followed the Constitution and law, including a majority across political parties.
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63% of voters favor the ruling that states should decide their own mail-in ballot rules.
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52% of voters favor the ruling that the President may hire and fire commissioners to agencies at will, with 57% believing it followed the law.
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65% of voters favor the ruling that the Federal Reserve is an exception to general rule and members can only be removed for cause.
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51% of voters oppose the ruling that state legislatures are allowed to redraw districts, with 57% believing it followed the law. 76% of voters favor the ruling that race cannot be taken into account when making congressional districts.
MOST VOTERS PROUD TO BE AMERICAN TODAY, CHAMPIONING FREEDOM AS A DEFINING VALUE AND SOURCE OF PRIDE
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74% of voters are proud to be an American today, including a majority across political parties.
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Freedom (75%) and peace (59%) are the most defining American values for voters across political party lines. Views differ on the importance of equality, democracy, patriotism, and diversity as American values.
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Freedom and rights (69%) is the strongest source of American pride among voters, with democracy (47%) as the second-highest ranking quality.
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Voters say healthcare costs (52%), gun violence (48%), and lack of affordable housing (46%) are the top three worst parts about living in America.
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75% of voters believe they are living or will achieve the American Dream, including a majority across political parties.
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51% of voters believe America should be proud of where it is as a country today. But 61% believe America’s best days are ahead (Democrats: 50%; Republicans: 75%: Independents: 56%).
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67% of voters say the U.S. is the greatest country in the world, including a majority across political parties.
U.S.-IRAN MOU VIEWED AS A WIN FOR AMERICA BUT A MAJORITY BELIEVES IRAN IS IN VIOLATION OF THE TERMS
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69% of voters say they are following developments in the U.S., Israel, and Iran conflict closely, including a majority across political parties and age groups. 50% have heard of the U.S.-Iran memorandum of understanding (MOU) signed on June 17.
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65% of voters believe the terms of the MOU are better for the U.S., with 71% viewing it as about the same or better than the 2015 Iran Deal.
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70% of voters believe Iranians are working to buy time, not serious with their negotiations. 66% believe they are in violation of the terms in the MOU.
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68% of voters say Iran should not be allowed to control the Strait of Hormuz. 73% say the U.S. should resume use of force, sanctions, and blockades if Iran does not give up control of the Strait.
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61% of voters say U.S. military response to Iran firing on commercial ships was justified, including a majority across political parties. 64% believe the U.S. has the upper hand in negotiations.
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51% of voters oppose Trump’s handling of the Iran conflict so far. 41%, a plurality, say his handling of the conflict makes them more likely to vote Democrat in the upcoming midterm elections (+2).
MAJORITY OF VOTERS CONTINUE TO SUPPORT ISRAEL OVER HAMAS; BELIEVE TERRORIST GROUPS ARE ACTIVELY TRYING TO DESTROY IT
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73% of voters continue to support Israel over Hamas.
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77% of voters believe there are terrorist groups on the borders of Israel today, including a majority across political parties and age groups. 43%, a plurality, believe the groups are trying to destroy Israel.
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70% of voters say Hezbollah should be required to disarm as part of a long-term peace agreement between Israel and Lebanon.
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76% of voters say Israel has a right to exist as the Jewish homeland, and 56% believe Israel should be defined as a Jewish state.
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Israel is viewed most favorably among key Middle East countries (49%), while Iran is viewed least favorably (54%).
The July Harvard CAPS / Harris poll survey was conducted online within the United States on July 11-12, 2026, among 1,776 registered voters by The Harris Poll and HarrisX.
About The Harris Poll & HarrisX
The Harris Poll is a global consulting and market research firm that strives to reveal the authentic values of modern society to inspire leaders to create a better tomorrow. It works with clients in three primary areas: building twenty-first-century corporate reputation, crafting brand strategy and performance tracking, and earning organic media through public relations research. One of the longest-running surveys in the U.S., The Harris Poll has tracked public opinion, motivations, and social sentiment since 1963, and is now part of Stagwell, the challenger holding company built to transform marketing.
HarrisX is a technology-driven market research and data analytics company that conducts multi-method research in the U.S. and over 40 countries around the world on behalf of Fortune 100 companies, public policy institutions, global leaders, NGOs and philanthropic organizations. HarrisX was the most accurate pollster of the 2020 U.S. presidential election.
About the Harvard Center for American Political Studies
The Center for American Political Studies (CAPS) is committed to and fosters the interdisciplinary study of U.S. politics. Governed by a group of political scientists, sociologists, historians, and economists within the Faculty of Arts and Sciences at Harvard University, CAPS drives discussion, research, public outreach, and pedagogy about all aspects of U.S. politics. CAPS encourages cutting-edge research using a variety of methodologies, including historical analysis, social surveys, and formal mathematical modeling, and it often cooperates with other Harvard centers to support research training and encourage cross-national research about the United States in comparative and global contexts. More information at https://caps.gov.harvard.edu/.
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NEW YORK CITY, NY / ACCESS Newswire / July 13, 2026 / Stagwell (NASDAQ:STGW), the global challenger network transforming marketing through AI, will report financial results for the three and six months ended June 30, 2026, on Thursday, July 30, 2026, before market open.
Stagwell will host a video webcast to review those results the same day at 8:30 AM (ET). Register here to attend the webcast.
A replay of the webcast will be available following the event at Stagwell’s website, https://www.stagwellglobal.com/investors/.
About Stagwell
Stagwell is the global challenger network transforming marketing through AI. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 45+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at stagwellglobal.com.
IR Contact:
Ben Allanson
ir@stagwellglobal.com
IR Contact:
Ben Allanson
ir@stagwellglobal.com
PR Contact:
Lena Petersen
pr@stagwellglobal.com
LONDON, GB / ACCESS Newswire / July 9, 2026 / Today, Haier Europe appoints Stagwell (NASDAQ:STGW), the challenger network transforming marketing through AI, as its lead creative agency for the Haier Brand, following a competitive pitch process managed by Ingenuity+.
Haier strives to deliver premium appliances powered by intelligent technology, naturally designed around customers, empowering them every day as their needs evolve. Stagwell was selected to support the Haier brand through its next phase of growth, bringing its “More Creation, More Possibilities” brand payoff to life through creative communications across Europe.
Coordinated by a Client Service Team based in the Italian office, Stagwell will lead creative strategy and campaign development, helping the Haier brand in Europe to translate its vision into a consumer-relevant communication platform across markets and product lines. Stagwell’s digital agency, Assembly Digital Commerce, will support with content for online and e-commerce channels.
The agency will play a key role in developing scalable, consistent and modular content aligned with Haier’s premium positioning and ambition to make intelligent technology feel more human, inspiring and relevant.
Silvia Gregorio, Brand and Digital Activation Director at Haier Europe, said: “The next growth phase for the Haier brand in Europe requires a strategic partner capable of fully understanding our brand values and working alongside the team to deliver inspiring content, consistent across teams and markets. Stagwell’s international DNA, digital marketing expertise and collaborative approach will allow us to develop a strong, scalable communication strategy, focused on the real possibilities that the Haier ecosystem offers our consumers every day.”
James Denton-Clark, Chief Growth & Client Officer, Stagwell Europe, said “This win underscores how Stagwell Europe is evolving to meet changing client needs. Our flexible model allows us to bring together high-altitude creative that builds brand desire, and the precision execution that drives performance. We look forward to supporting Haier Europe’s next phase of growth.”
Gill Huber, Managing Partner at Ingenuity+, said: “This was a focused and highly considered process designed to identify a partner capable of translating Haier’s technology leadership into a distinctive and scalable European creative platform. Stagwell impressed the Haier team with the strength of its strategic thinking, digital-first approach, senior team and collaborative energy. We are delighted to have supported Haier through the process and look forward to seeing the partnership develop.”
About HAIER
Haier is the appliance brand dedicated to consumers who want premium experiences. Advanced technology, superior design, and tailor-made experiences are the three souls of Haier, which offers a wide range of connected products and solutions in the sectors of washing, cooling, cooking, and conditioning appliances. The Haier brand is part of the Haier Smart Home Group and ranks number one in the global home major appliances (*Source: Euromonitor International Limited; Consumer Appliances 2026 Edition; % unit share, 2025 volume sales data) www.haier-europe.com.
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Alessio Melillo: Mob. +39 347 0101202 – Mail alessio.melillo@comcubo.it
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Francesca Vuono: Mob. +39 331 3592983 – Mail francesca.vuono@comcubo.it
About Stagwell
Stagwell is the global challenger network transforming marketing through AI. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 45+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.
About Ingenuity+
Ingenuity+ is one part of The Ingenuity Group, the UK’s largest connector of brands with agencies and agencies with brands. Comprising Ingenuity+, MAD//Fest, the MAD//Masters with Rory Sutherland, Future Factory, Reg & Partners, Pearlfinders and Ingenuity, The Ingenuity Group has delivered over 100,000 connections for marketers and agencies in the past ten years.
With offices in London, Manchester and Glasgow, Ingenuity+ helps brands achieve their marketing objectives by selecting agency partners to match their unique needs through its progressive processes for search, selection and advisory.
For further information, please contact:
Gill Huber (Managing Partner): +447946 508 327 / gill.huber@ingenuitylondon.com
Richard Robinson (Executive Director): +447748 931 956 / richard.robinson@ingenuitylondon.com
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Strategy, Creativity and Shared Values Propel New Partnership Dedicated to Helping Military Members, Veterans and Their Families Navigate Today’s Financial Complexity
DETROIT, MI / ACCESS Newswire / July 7, 2026 / Today, Doner, a Stagwell (STGW) agency, announces it has been named agency of record for Navy Federal Credit Union following a competitive review. This new partnership will underpin a combined focus on brand and product marketing in service of new member acquisition, in addition to building brand affinity and loyalty, all with the objective of creating a deeper relationship with members. Navy Federal is the world’s largest credit union, a not-for-profit serving over 15 million members worldwide.
“We were looking for a partner that brought together sharp strategic thinking, standout creativity and a genuine awareness of the communities we serve as they navigate an increasingly complex financial ecosystem,” said Pam Piligian, Chief Marketing Officer at Navy Federal Credit Union. “Throughout the review process, Doner demonstrated a strong grasp on the challenges and opportunities everyday Americans, including the military and their families, are facing. We’re excited to work together to build momentum for the Navy Federal brand and carry it forward toward an even more successful future.”
As agency of record, Doner will lead creative strategy across the brand, developing solutions across Navy Federal’s portfolio of products and services, helping the brand navigate today’s evolving world of personal and business finance. The partnership will focus on strengthening Navy Federal’s connection with existing members while introducing the brand to new audiences through strategically driven creative work.
“Navy Federal Credit Union has built one of the most trusted brands in financial services by putting its members first,” said Craig Conrad, President and Chief Operating Officer at Doner. “That’s the kind of brand we’re passionate about partnering with. Our team understands the values, aspirations and everyday realities of Americans across the country, and we’re excited to help Navy Federal tell the stories that honor its legacy while inspiring its next chapter of growth.”
The appointment follows a competitive agency review that began this February and comes on the heels of Doner’s strategic alliance with Colle McVoy to form DonerColle Partners. Together, the agencies bring expanded strategy, creative, media, production and AI-powered innovation to help brands that move America build deeper relationships with the people they serve.
Doner and Navy Federal Credit Union officially begin partnering this month, with initial work expected to launch in the fourth quarter.
About Navy Federal Credit Union
Established in 1933 with only seven members, Navy Federal now has the distinct honor of serving more than 15 million members globally and is the world’s largest credit union. As a member-owned and not-for-profit organization, Navy Federal always puts the financial needs of its members first. Membership is open to all Department of Defense and Coast Guard Active Duty, Veterans, civilian and contractor personnel, and their families. Navy Federal employs a workforce of over 25,000 and has a global network of more than 380 branches. Navy Federal is contracted to operate the Overseas Military Banking Program under the authority of the Department of Defense, which provides Active Duty military servicemembers deployed overseas with access to some 60 branches and hundreds of ATMs spread across 10 countries and territories. For more information about Navy Federal Credit Union, visit navyfederal.org.
About Doner
Doner is an integrated marketing agency operating at the intersection of Modern + Main Street. We help brands earn relevance and influence decisions through strategy, creative, media, communications, commerce and production. Our clients include Stellantis (Chrysler, Dodge, Jeep and Ram), Coca-Cola’s fairlife, McDonald’s, The UPS Store, Poland Spring and more.
Doner is part of DonerColle Partners, a strategic alliance with Colle McVoy built to help brands win between the coasts through integrated strategy, creative, media and AI-powered innovation.
For more information, visit doner.com and donercolle.com, and follow Doner and DonerColle Partners on LinkedIn.
About DonerColle Partners
DonerColle Partners is a newly combined Stagwell (STGW) partnership formed between leading Stagwell agencies Doner and Colle McVoy, each with 90 years of history. Grounded in a shared belief that great work comes from strong relationships, the partnership combines deep roots with modern marketing expertise across strategy, creative, media and digital, including AI-enhanced content development, insight generation and measurement.
Built for the brands that move America, DonerColle Partners blends insight, craft and innovation to help brands connect meaningfully with people and drive lasting growth. To learn more, visit donercolle.com and follow us on LinkedIn.
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Stagwell’s cross-network model offers the creative ambition and marketing capabilities an enterprise technology provider demands.
NEW YORK, NY / ACCESS Newswire / June 30, 2026 / IBM today appointed Stagwell (NASDAQ:STGW), the global challenger network transforming marketing through AI, as its lead creative partner. Stagwell’s Code and Theory and Anomaly will work together as a single, unified creative force, together providing world-class brand and campaign creativity.
Working alongside IBM, Code and Theory and Anomaly will help evolve the “Let’s Create Smarter Business” campaign across channels and geographies. Stagwell’s technology-forward operating model ensures the creative work stays connected, consistent and moving at the speed IBM’s business demands.
Jonathan Adashek, SVP Marketing and Communications at IBM: “At IBM, we believe that innovation happens at the intersection of human ingenuity and technological capability. Code and Theory and Anomaly bring the creative and strategic strength we need, along with modern tools and an operating approach that will help us move faster, work smarter and deliver more connected experiences.”
Mark Penn, Chairman and CEO of Stagwell: “What this moment demands is creative force and operational precision simultaneously, at the speed the market now requires. Code and Theory and Anomaly bring the full range of what that takes, and operating as one team, under one accountability structure, they will deliver it. The convergence of the C-Suite is where this partnership lives, and that’s where IBM will win.”
Stagwell’s first work with IBM is expected in August 2026.
The integration of Microsoft MCP connects Copilot directly to live campaigns, moving AI from pilot to production
LONDON, UK AND CANNES, FR / ACCESS Newswire / June 23, 2026 / Stagwell (NASDAQ:STGW), the challenger network transforming marketing through AI, today announced an industry-first launch of the integration of Microsoft’s Model Context Protocol (MCP), an open standard that enables AI to securely connect to live data, tools and workflows, where the Copilot agent is embedded directly into Stagwell’s global media agency Assembly’s paid search operations and live campaigns. The solution demonstrates how AI can move beyond testing and support day‑to‑day marketing at scale by connecting Copilot directly to Microsoft Advertising data and systems, enabling continuous analysis, auditing and generation of client‑ready outputs.
As one of the first agency integrations of MCP at scale, this deployment creates a direct connection into Agents, allowing it to optimise and analyse within live campaigns. This launch establishes a new benchmark for how agencies can operationalise AI by connecting Agents directly to media systems, standardising workflows across markets and enabling continuous optimisation without adding complexity.
The solution has already been deployed across a global enterprise technology client, demonstrating how AI can transform paid search operations at scale.
Key outcomes include:
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Increased audit frequency, shifting from periodic reviews to continuous optimisation
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Broader coverage across markets, accounts, and campaign types
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Greater consistency in recommendations across global teams
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More senior resource redirected toward strategic growth initiatives
“Stagwell and Assembly are redefining how modern marketing organizations operationalize AI. Using M365 Copilot, Microsoft Advertising MCP, and Azure AI Foundry, they’ve reduced campaign audit timelines from hours to minutes while building a scalable foundation for AI-driven transformation across media and marketing,” said Lydia Smyers, VP US Telco, Media & Gaming, Microsoft.
“This is not AI as a toolset. This is AI as infrastructure, embedded into how our media segments operate in Search, and beyond, at Stagwell,” said Dan Roberts, Global SVP Search at Stagwell Media Platform.
“This work shows what happens when AI moves beyond pilots into real-world deployment,” said Thomas O’Donnell, Global Agencies Director at Microsoft Advertising. ”MCP enables a new generation of agents that can securely connect to the systems businesses rely on every day, unlocking entirely new ways of working.”
This Microsoft Advertising MCP will plug into Stagwell’s new media operating system, The Media Machine which launched last week. This partnership comes after a strong year of momentum for Stagwell in AI and media following the launches of The Machine, Stagwell’s agentic operating system for marketing, Stagwell Media Platform, Stagwell Search+ and Agent Cloud. The MCP-powered Copilot agent extends this vision – connecting deep craft specialism with AI execution at scale.
About Stagwell
Stagwell is the global challenger network transforming marketing through AI. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 45+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.
About Assembly
Assembly is Stagwell’s global omnichannel media agency, purpose-built for the AI era – combining media expertise, technology, and data to deliver performance-led outcomes for global brands.With over 3,000 experts in 44 offices worldwide, Assembly delivers full-funnel solutions that help the world’s most ambitious brands perform. Learn more at www.assemblyglobal.com
Contact:
Quinn Werner
PR@stagwellglobal.com
New solution gives sports teams and leagues a single system to ensure content is on-brand, rights-cleared and informed by performance at every step
NEW YORK CITY, NY / ACCESS Newswire / June 22, 2026 / Professional sports organizations have become media companies, but they’re running on infrastructure that was never built for media-company scale. Sponsor renewals, fan engagement, partnership sales and proof of performance all run through the content operation, and the operating infrastructure can’t keep up.
Consider this: top-tier franchises now manage 80 to 150+ brand partners and publish across 13+ owned channels at a posting cadence 13x the cross-industry average, all with four-to-10-person creative teams.
To address this, Stagwell’s Code and Theory today announced the Content Operating System for Sports – an intelligent content operating system purpose-built for sports organizations. Powered by Adobe CX Enterprise, the solution gives teams and leagues a single managed system to meet content obligations at portfolio scale: on-brand, rights-cleared and informed by performance at every step.
The solution addresses three structural mismatches in sports content operations today: volume demands outpace team capacity, governance can’t keep pace with publish windows, and what worked last season isn’t captured in any system that informs the next.
The Content Operating System for Sports places intelligence and governance at the point of creation. It generates content from real triggers, sponsor obligation windows, fan segment behavior, game moments, and fixture events, rather than from a blank brief.
The result: sponsor obligations get fulfilled across the entire portfolio, fan content reflects who fans actually are and game-day reactions move from being a herculean effort to simply being an operational rhythm.
The Content Operating System for Sports leverages Adobe’s CX Enterprise technologies including Adobe GenStudio, which powers the agentic content supply chain-enabling Adobe and third-party agents to create, assemble, and optimize content at scale, configured for sports, through a data framework that structures content operations for the speed of sports. Its engine is a workflow library tuned to the sports content cadence of sponsor activation, fan engagement and team localization. The Content Operating System for Sports also leverages Adobe CX Analytics to deliver actionable insights for optimizing campaigns, targeting the right audiences, and connecting every media touchpoint to ROI.
Code and Theory operates the system alongside the customer’s in-house team. A small, dedicated group of full-stack, AI-fluent engineers embeds inside the customer’s organization to run and continuously refine the system day-to-day: strategy, technology and sports domain expertise — all in one team. The customer gets infrastructure that improves season after season rather than a deployment that gets handed off after launch.
The Content Operating System for Sports is the second solution between Code and Theory and Adobe’s Partner Solutions group. The first, the Creative Intelligence System, brings customer intelligence into the creative process early so teams can test and refine messaging and concepts before work is finalized and released.
Michael Treff, CEO of Code and Theory, says: “Code and Theory has spent more than a decade inside professional sports organizations, learning how this work operates at portfolio scale. The Content Operating System for Sports productizes that work, and the Adobe partnership is what lets us deliver it as durable infrastructure rather than another engagement. We’re committing to operate alongside our customers season after season.”
About The Code and Theory Network
The Code and Theory Network is the only technology and creative network built on a 50/50 balance of engineers and creatives. Part of Stagwell, it offers a global footprint and the capability to work across the entirety of the customer-facing journey – and implement the technology that powers it. The network includes Code and Theory, Kettle, Instrument, Left Field Labs, Truelogic, Create Group, and Current. Clients include Amazon, JPMorganChase, Microsoft, NBC, NFL, and Yeti. For more, visit codeandtheory.com.
Media Contact
Kenneth Hein
kenneth.hein@codeandtheory.com
An AI-native operating system for media developed by GALE – where 20+ intelligent agents plan, buy, optimize, and report across every major platform, with humans in control at every decision gate
NEW YORK CITY, NY / ACCESS Newswire / June 19, 2026 / Stagwell (NASDAQ:STGW), the global challenger network transforming marketing through AI, today announced the launch of The Media Machine, a full lifecycle agentic media operating system. The Media Machine accelerates optimization, maximizes media investment efficiency, and drives higher-quality audience engagement across platforms. It blends automation and human expertise at every stage of the process by leveraging over 20 intelligent agents that operate across the entire system. Stagwell’s GALE led development of The Media Machine in collaboration with media agency Assembly and Stagwell Media Platform.
Building on the launch of The Machine in January 2026, Stagwell’s agentic operating system for marketing, The Media Machine extends this vision into media. The Machine enhances the data systems and tools marketers already use, including Figma, Slack, Teams, Adobe, and performance dashboards, eliminating the need to adopt new closed-system software.
At the core of The Media Machine is an advanced media-specific operating layer that enables a seamless end-to-end workflow through a fully integrated operating system. Beyond supporting basic task execution, it enables agentic buying and a more connected process across the full funnel, extending and complementing Stagwell’s existing media stack. The operating system integrates directly with leading ecosystems including across Google’s GMP products, Meta, Microsoft & LinkedIn, TikTok and The Trade Desk, enabling planning and activation across channels within a single workflow. A unified ID graph powers audience-first planning from brief to activation, while advanced modelling continuously updates performance insights to drive smarter decisions. The recently launched Stagwell Search+ also integrates into the platform, adding a layer of LLM share of ranking enabling a measurable output of how the end state media solution accelerates a brands LLM visibility.
“The launch of The Media Machine marks a major step forward in Stagwell’s media strategy,” said Mark Penn, Chairman and CEO of Stagwell. “Along with our investment in The Machine and our agentic targeting system with Palantir, The Media Machine moves us toward a next-generation media model powered by AI across the full campaign lifecycle.”
Slavi Samardzija, Global Chair of Media & Commerce at Stagwell, added, “The Media Machine is first of its kind industry application, that goes beyond planning, into extensive automation of cross-platform activation, from campaign and line-item creation to always-on algorithmic investment reallocation. Our teams can now act with agility and speed, connecting every signal and delivering better outcomes for clients, while keeping humans firmly in control of every critical decision.”
The Media Machine brings tremendous benefits to brands when measured against traditional planning, investment and optimization processes. Core benefits of The Media Machine include:
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Speed, Agility & Performance: The Media Machine transforms the performance chain from insight to action in seconds, enabling instant, automated optimization of in-flight media. It delivers unprecedented agility, allowing campaigns to adapt in real time to maximize impact.
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Enhanced ROI & Data-Driven Decisioning: The solution increases both strategic and tactical ROI through smarter audience construction and enriched workflows powered by custom data. It utilises real-time, algorithmic recommendations to empower trading specialists with greater precision and efficiency.
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Integrated Measurement & Accountability: The Media Machine places unified measurement at the core, ensuring full accountability of decisions, performance, and impact. It enables continuous, always-on optimization aligned to brand objectives at a speed and frequency not seen before.
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A New Agency Model for Growth: The Media Machine enables the creation of a new agency model that changes the traditional team structure, integrates orchestration talent, unlocks differentiated commercials models and creates new ways of working. This new balance of technology, structure and talent will allow marketers to act faster by combining precision with creativity and innovation to deliver growth.
“Built by our media practitioners with deep activation expertise, The Media Machine was designed to solve the fundamental limitations that arise when conversational layers are bolted onto legacy tools,” said Brad Nunn, Managing Director, Media at GALE. “It offers a deep, robust foundational layer with extensive customization options, empowering each agency and brand to define and shape its most successful version.”
This solution also comes after a strong year of momentum for Stagwell in AI and media following the launches of Stagwell Media Platform, Stagwell Search+ and Agent Cloud.
About Stagwell
Stagwell is the global challenger network transforming marketing through AI. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonise the art and science of marketing. Led by entrepreneurs, our specialists in 45+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.
Contact:
Quinn Werner
PR@stagwellglobal.com