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Appointment underscores Stagwell’s growing momentum across sports, media, and culture

NEW YORK CITY, NY / ACCESS Newswire / April 28, 2026 / Stagwell (NASDAQ:STGW), the challenger network built to transform marketing through AI, today announced the appointment of Rachel Jacobson as Chief Executive Officer of ReachTV, the leading live sports and entertainment platform for travelers. In this role, Jacobson will lead ReachTV into its next phase of growth, focused on scaling its commercial footprint, deepening premium content partnerships, and further cementing its position at the center of sports, entertainment, and culture. As part of Stagwell’s expanding owned media portfolio, Jacobson will report to Ben Berentson, CEO of Owned Media.

Jacobson brings more than 30 years of experience driving commercial growth at the highest levels of the industry across sports, media, and technology. She spent over 20 years at the NBA, where she played a key role in expanding its global fanbase, securing marquee partnerships, and supporting the launch of the WNBA. She later served as president of the Gen-Z focused Drone Racing League, where she built its commercial infrastructure and scaled its global audience to 100 million fans. Her accolades include Sports Business Journal’s 40 Under 40, Fortune’s Most Powerful Women, and multiple honors recognizing her as an innovator and industry disruptor.

“ReachTV is one of the most dynamic and underestimated media properties in the world. With an audience of 50 million travelers each month, it offers brands unparalleled access across the travel journey. From the NFL to the NBA & WNBA, Bloomberg, and premium original programming, ReachTV delivers high-impact content when viewers are most engaged,” said Jacobson. “We are uniquely positioned to build a platform that delivers outsized value for both viewers and brand partners, and we have a strong foundation to help define the future of this category.”

“Rachel is a proven leader with deep expertise at the intersection of sports, media, and brand building,” said Ben Berentson, CEO, Owned Media at Stagwell. “Across her career, Rachel has consistently been able to bring forward what makes brands unique and special to drive growth. I’m thrilled that she’s here to take ReachTV into its next era.”

The appointment also marks a pivotal moment in ReachTV’s evolution. Founded by Lynnwood Bibbens, the company has grown from a startup into the #1 travel media network in the country. With Jacobson’s appointment, he will transition into the newly created role of Founder/Executive Chair to continue building the company’s future.

“I’m incredibly proud of what we’ve built over the last 10 years-helping define what a travel entertainment company can be-and deeply grateful to the ReachTV team, our airport and concessions partners, agencies, and sports leagues who believed in us and continue to grow with us,” said Bibbens. “It’s especially meaningful and exciting to welcome Rachel Jacobson as CEO-she’s the right leader to take ReachTV into its next chapter.”

About ReachTV

ReachTV is a free ad-supported streaming television network with more than 50 million viewers per month. The network is distributed in 500,000 hotels and 2,500+ airport screens across North America, and powers 24-hour live sports in-flight. ReachTV brings together tech, data and storytelling to offer viewers a new connected media experience with shopability, featuring a rich library of content with originals, live rights to the NFL, and licensed content from NBCU, AMC, Live Nation, Advertising Week, Fast Company and more. Learn more at reachtv.com.

About Stagwell

Stagwell is the global challenger network transforming marketing through AI. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 45+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.

Media Contact

Madi Wick
PR@stagwellglobal.com

Originally Released On

ACCESS Newswire

Contact:

PR Contact:
Madi Wick
pr@stagwellglobal.com

 

 

 

 

 


Drew Schutte will take on the role as Chief Revenue Officer, Owned Media and David Olesnevich as Chief Growth Officer, Owned Media

NEW YORK CITY, NY / ACCESS Newswire / April 17, 2026 / Stagwell (NASDAQ:STGW) , the challenger network built to transform marketing through AI, today named two senior hires to its owned media portfolio – David Olesnevich as Chief Growth Officer, Owned Media, and Drew Schutte as Chief Revenue Officer, Owned Media. These hires represent Stagwell’s continued investment in its owned media portfolio, which includes Ink, ReachTV, RealClearPolitics, and future initiatives, and further strengthen its leadership following the appointment of Ben Berentson as CEO, Owned Media

Schutte is a veteran media and revenue executive with deep experience scaling global publishing and technology businesses. He previously served in senior leadership roles at Condé Nast, including Chief Revenue Officer and Chief Integration Officer, where he helped drive revenue growth across their iconic portfolio. Schutte has notably held the roles of CEO of Actionable, CRO of ADWEEK, and Publisher of both Wired and The New Yorker. Schutte brings decades of expertise across digital media, monetization strategy, and strategic partnerships.

“I’m excited to join Stagwell’s growing owned media portfolio,” said Schutte. “Our goal is to unlock the full potential of Stagwell’s owned media portfolio by building integrated, cross-property sales strategies and strengthening revenue capabilities. I look forward to working closely with our agency partners to deliver innovative, results-driven solutions that help brands connect more meaningfully with their audiences.”

Olesnevich is a seasoned growth and product leader with a proven track record of building digital media businesses. He most recently held a senior role at The Weather Company, driving innovation across consumer and advertising products, and previously led business development initiatives at Condé Nast. He offers deep expertise in audience growth, product strategy, and revenue generation across media platforms, skills he will capitalize on as Stagwell’s Chief Growth Officer, Owned Media.

“I’m looking forward to leading the next era of growth for Stagwell’s owned media portfolio,” said Olesnevich. “I’m eager to help shape a more connected, innovative ecosystem that deepens audience engagement, unlocks new opportunities, and positions our portfolio for long-term, sustainable growth.”

Both hires will report to Ben Berentson, CEO of Owned Media.

“Drew and David are leaders in their respective fields, and will bring the vision, discipline, and commercial focus needed to accelerate our portfolio,” shared Berentson. “Their appointments reflect Stagwell’s continued investment in building scaled, differentiated media assets that drive growth for our clients and our network.”

About Stagwell

Stagwell is the global challenger network transforming marketing through AI. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 45+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.

Media Contact

Madi Wick
PR@stagwellglobal.com

Originally Released On

ACCESS Newswire

Contact:
Carrie Hsu
pr@stagwellglobal.com


45% OF VOTERS SAY THEIR PERSONAL FINANCIAL SITUATION IS WORSENING, A 5-POINT INCREASE FROM LAST MONTH, AND 71% THINK INFLATION IS ABOVE 3 PERCENT

76% OF VOTERS THINK THE U.S. IS WINNING THE WAR ON IRAN AND THREE IN FIVE VOTERS SAY IRAN IS A NATIONAL SECURITY THREAT

51% SUPPORT U.S.-ISRAEL AIRSTRIKES ON THE IRANIAN REGIME AND 54% SAY THE CAMPAIGN IS JUSTIFIED

SUPPORT FOR THE AIRSTRIKES IS SPLIT ALONG PARTISAN LINES WITH 79% OF REPUBLICANS – INCLUDING 87% OF SELF-IDENTIFIED MAGA VOTERS AND 80% OF TRUMP 2024 VOTERS – SUPPORTING IT; WHILE ONLY 46% OF INDEPENDENTS AND 26% OF DEMOCRATS HAVE FAVORABLE VIEWS

65% OF VOTERS OPPOSE THE DHS SHUTDOWN

MAJORITY SUPPORT THE SAVE AMERICA ACT AND 59% SAY IT SHOULD BE PASSED BEFORE THE MIDTERM ELECTIONS

CONGRESSIONAL HORSERACE REMAINS TIGHT AT 51-49 WITH DEMOCRATS HOLDING A 2-POINT LEAD

NEW YORK, NY and CAMBRIDGE, MA / ACCESS Newswire / March 30, 2026  Stagwell (NASDAQ:STGW) today released the results of the March Harvard CAPS / Harris poll, a monthly collaboration between the Center for American Political Studies at Harvard (CAPS) and the Harris Poll and HarrisX.

President Donald Trump’s job approval rating has dropped three points to 43%, with slight decreases across all policy areas. His job approval is highest on fighting crime in America’s cities (47%), returning America to its values (47%), and immigration (46%); and lowest on handling inflation (39%) and the economy (40%). This month’s poll also covered public opinion on the airstrikes on the Iranian regime, overall economy, midterms, DHS shutdown, voter ID requirements, and Cuba. Download the key results here.

“Trump shows a small decline given the twin events of the Iran War and the DHS shutdown, and the Congressional race remains tight,” said Mark Penn, Co-Director of the Harvard CAPS/ Harris poll and Stagwell Chairman and CEO. “Gas price increases are likely behind the decline, but such declines are likely temporary if the war goes as planned. Support for the war is split along partisan lines but there are no questions in voter minds about the evil intentions of Iranian regime.”

VIEWS ON THE COUNTRY AND ECONOMY WORSEN

  • 35% of voters say the country is on the right track (-3 pts., Feb. 2026). 32% say the economy is on the right track (-6).

  • 45% of voters say their personal financial situation is getting worse (+5), including 43%, a plurality, of likely midterm voters.

  • The Republican Party approval rating is at 44% (-4), while the Democratic Party approval rating is at 43% (-2). Congressional approval is at 30% (-4).

  • Inflation and immigration continue to be the nation’s top two most important issues today, according to voters, with healthcare decreasing (-5) and terrorism/national security increasing (+8) in salience this month.

PERCEPTIONS OF HIGH INFLATION AND SHRINKING GDP RISE

  • 62% of voters say the current state of the economy is due to the Trump administration over Biden (Democrats: 83%; Republicans: 38%; Independents: 66%).

  • 53% of voters say the economy is worse today than it was under Biden (+5 pts., Feb. 2026).

  • 59% of voters think the economy is shrinking (+7). 71% believe inflation is above 3 percent a year right now (+9), including a majority across political parties.

MOST TRUMP POLICIES CONTINUE TO SEE MAJORITY SUPPORT

  • The majority of key Trump policies continue to see majority support. His most popular policies are lowering prescription drug prices (85% support), deporting illegal immigrants who have committed crimes (77%), eliminating fraud in government expenditures (75%), and capping credit card interest rates at 10% for one year (70%).

  • Trump’s least popular policies include Medicaid cost cuts (44%), hiring additional ICE agents to conduct immigration raids (45%), and scaling back participation in international organizations (45%).

  • 74% of voters say it is in the U.S.’ interests to stop Iran from obtaining a nuclear weapon, including a majority across political parties. 52% oppose Trump’s handling of the Iran conflict so far.

  • 48% of voters, a plurality, say Trump is doing a worse than expected as president (+4).

VOTERS SEE WIDE POLICY DIFFERENCES BETWEEN PARTIES ON IRAN, VOTER ID REQUIREMENTS, AND IMMIGRATION

  • 82% of voters say Democrats are against the war on Iran, while 78% say Republicans are for it.

  • 60% of voters say Democrats are against voter ID requirements (Democrats: 46%; Republicans: 76%; Independents: 58%), while 84% say Republicans are for them.

  • 56% of voters say Democrats stand for open borders, including a majority across political parties.

  • 52% of voters say Democrats are for deporting violent criminals here illegally, while 79% say the same of Republicans.

  • 60% of voters say special prosecutors under the Biden administration obtaining phone records on members of Congress was inappropriate, and 55% view it as spying by the Democrats. 65% of voters believe the prosecutor should go to jail.

MAJORITY OF VOTERS PLANNING TO VOTE IN 2026 MIDTERMS AND ARE THINKING OF 2028

  • 73% say they will definitely or probably vote in the 2026 Congressional midterm elections (Definitely: Democrats: 62%; Republicans: 62%; Independents: 42%).

  • 51% of voters say they would vote for a Democrat if the congressional election were held today. The lead widens to 4 points among likely midterm voters.

  • 67% of voters have given thought to the 2028 presidential election, including a majority across political parties.

  • Kamala Harris (41%) and J.D. Vance (42%) are the favored candidates for president among voters from their respective parties.

DHS SHUTDOWN IS UNPOPULAR; VOTERS WANT FUNDING FOR TSA AND ACCOUNTABILITY MEASURES

  • 65% of voters oppose the shutdown of the Department of Homeland Security (DHS), including a majority across political parties. 53% blame the Republicans.

  • 64% of voters support funding non-immigration portions of DHS like the TSA, including a majority across political parties.

  • 69% of voters support funding DHS with $100 million for agent body cameras and audits.

  • 60% of voters would prefer to not provide any more funding to ICE unless it changes operations. 52% say the DHS shutdown by Democrats was a justified response to ICE actions (Democrats: 73%; Republicans: 33%; Independents: 50%).

CONTINUED SUPPORT FOR THE SAVE AMERICA ACT WITH A MAJORITY IN FAVOR OF PASSING IT BEFORE NOVEMBER MIDTERMS

  • 68% of voters support the proposed SAVE America Act, and 56% agree the Act is a commonsense way to stop election fraud (-4). 62% of voters believe there is at least some voter fraud in U.S. elections.

  • The majority of voters continue to support the specific requirements of the Act, including proof of citizenship (74%), voter ID (81%), states removing non-citizens from voter rolls (80%), and states sharing redacted voting rolls with the DHS (58%).

  • 56% of voters believe stricter voter ID requirements are neutral with no benefit to either political party, including a plurality across political parties. 52% believe politicians who support the SAVE America Act are actually concerned about voter fraud (+3).

  • 59% of voters are for passing the SAVE America Act into law before the midterm elections in November. 39%, a plurality, say they are more likely to support someone running for office who supports the Act.

  • 77% of voters say there should be a national law to require counting ballots within 24 hours of Election Day, including a majority across political parties.

  • 50% of voters support mail voting (-4), and 68% support early voting.

VOTERS SAY AIRSTRIKES ARE JUSTIFIED AND IRAN IS A NATIONAL SECURITY THREAT TO THE U.S.

  • 54% of voters think U.S. airstrikes on Iran are justified and a majority agree with all tested justifications, with the killing of thousands of unarmed citizen protestors (63%), global terror cells (62%), and Iranian missiles and drones against civilians in neighboring countries (62%) convincing the most voters, including a majority across political parties.

  • 63% of voters say the U.S. should support regime change in Iran, including a majority across political parties. 54% believe U.S. military airstrikes will be successful in leading such a change.

  • 62% of voters say Iran is a national security threat to the U.S., and 67% believe it has been a leading source of instability, terrorism, and war in the Middle East.

  • 51% of voters support the US-Israeli airstrikes (Democrats: 26%; Republicans: 79% (MAGA voters: 87%; Trump 2024 voters: 80%); Independents: 46%).

  • 76% of voters believe the U.S. is winning the war on Iran right now, including a majority across political parties and age groups.

  • 57% of voters support a diplomatic agreement that ends military fighting but would leave the current Iranian regime in place.

  • 53% of voters oppose having a small contingent of U.S. troops on the ground in Iran.

  • After reading information on the Iranian regime and nuclear weapons program, 56% of voters support U.S. airstrikes on Iran (+5 from pre-messaging).

MAJORITY OF VOTERS OPPOSE CURRENT REGIME IN CUBA BUT DON’T WANT U.S. TO INTERVENE DIRECTLY

  • 74% of voters oppose the regime in Cuba. 60% believe the people who run Cuba do not have the support of their people, including a majority across political parties.

  • 53% of voters oppose the U.S. playing a more active role in pressuring reform in Cuba, and 57% oppose political or military intervention.

  • The plurality of voters say the U.S. should pursue diplomatic negotiations (27%) and provide humanitarian aid to the Cuban people (26%).

The March Harvard CAPS / Harris poll survey was conducted online within the United States on March 25-26, 2026, among 2,009 registered voters by The Harris Poll and HarrisX. Follow the Harvard CAPS / Harris poll podcast at https://www.markpennpolls.com/ or on iHeart Radio, Apple Podcasts, Spotify, and other podcast platforms.

About The Harris Poll & HarrisX

The Harris Poll is a global consulting and market research firm that strives to reveal the authentic values of modern society to inspire leaders to create a better tomorrow. It works with clients in three primary areas: building twenty-first-century corporate reputation, crafting brand strategy and performance tracking, and earning organic media through public relations research. One of the longest-running surveys in the U.S., The Harris Poll has tracked public opinion, motivations, and social sentiment since 1963, and is now part of Stagwell, the challenger holding company built to transform marketing.

HarrisX is a technology-driven market research and data analytics company that conducts multi-method research in the U.S. and over 40 countries around the world on behalf of Fortune 100 companies, public policy institutions, global leaders, NGOs and philanthropic organizations. HarrisX was the most accurate pollster of the 2020 U.S. presidential election.

About the Harvard Center for American Political Studies

The Center for American Political Studies (CAPS) is committed to and fosters the interdisciplinary study of U.S. politics. Governed by a group of political scientists, sociologists, historians, and economists within the Faculty of Arts and Sciences at Harvard University, CAPS drives discussion, research, public outreach, and pedagogy about all aspects of U.S. politics. CAPS encourages cutting-edge research using a variety of methodologies, including historical analysis, social surveys, and formal mathematical modeling, and it often cooperates with other Harvard centers to support research training and encourage cross-national research about the United States in comparative and global contexts. More information at https://caps.gov.harvard.edu/.

Contact:
Carrie Hsu
pr@stagwellglobal.com  

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Bobbie
Shanice Graves
shanice@thebobbieagency.com 

 

 

 

 

NEW YORK, April 23, 2025 /PRNewswire/ — HUNTER, a leading Stagwell (NASDAQ: STGW) marketing communications agency, today announced the launch of Bobbie, a new influencer and creator marketing solution providing end-to-end influencer marketing services at scale with a friendly human touch.

Bobbie is founded on the belief that by harnessing the storytelling and community-building power of creators, brands can build deeper relationships and make new friends. Proprietary research conducted by Bobbie reinforces that recommendations from friends are the leading source influencing us to act, buy or try something new. The research further demonstrates that nearly half of Gen Z consumers and one in four Millennials think of influencers as friends, highlighting the powerful potential of authentic creator relationships.

Bobbie is built on relationships and powered by data, consumer insights, and AI. The agency offers a new solution for marketers seeking an influencer-focused partner combining seasoned human instincts with the latest technology to identify and engage creators and drive business impact.

Three-quarters of marketers plan to have dedicated influencer marketing budgets in 2025, up from just 37% in 2017*. Over 80% say influencer marketing is essential, yet only 24% have dedicated teams managing these programs**creating a gap between ambition and execution. Bobbie will fill that gap with seasoned influencer marketing teams in New York (HQ), Los Angeles, Chicago, Toronto, Montreal, and London to support client needs across North America and the UK.

The agency provides a leading solution within Stagwell for influencer-first marketing needs and is fully equipped to take on small to large scale influencer assignments including end-to-end influencer marketing campaigns, brand ambassador programs, creator content, affiliate marketing and beyond. HUNTER will continue to offer influencer marketing as a part of the agency’s award-winning, integrated approach including public relations and social-first programming. 

The leadership team at Bobbie represents decades of experience in influencer marketing and social and digital media and has an extensive network and unique approach to cultivating creator relationships on behalf of products and services.

Donetta Allen, Chief Influencer Officer at HUNTER, will serve as President of the new full-service solution. “Bobbie, was born from a simple but powerful insight: real connections between people drive the most meaningful brand experiences,” said Allen. “Increasingly, the creators people follow aren’t just content providers, they’re trusted friends who guide purchasing decisions, inspire lifestyle choices, and encourage brand loyalty. At Bobbie, we’ll focus on matching brands with the trusted voices that will communicate messages in a natural, approachable way that does more than reach audiences—we’ll help them build life-long relationships.”

In addition to Allen’s role as President, Monica Caponigro will serve as Managing Director of Bobbie. Caponigro most recently led influencer marketing at Nordstrom after serving as Senior Vice President of Influencer at HUNTER for several years prior.

“As influencer marketing grows its share of the marketing mix, Bobbie is a fresh new solution for clients seeking a partner with specific influencer marketing focus and expertise,” said Gigi García Russo, Chief Transformation Officer at HUNTER. “Donetta and Monica recognized early on that influencers are not a tag-on tactic but a powerful channel to drive tangible business impact. The creator economy has fundamentally changed consumer discovery and behavior, and Bobbie will empower brands to thrive in this relationship-driven marketplace.”

For more information about Bobbie and its services, please visit thebobbieagency.com or follow @thebobbieagency on Instagram, Substack or LinkedIn.

* 75% of marketers plan to have a dedicated influencer marketing budget in 2025, compared to 37% in 2017.  Source

** Over 80% of marketers agree influencer marketing is an essential part of their marketing mix, yet ONLY 24% have a dedicated team as of 2023.  Source.

About Bobbie
Bobbie is a new influencer and creator marketing agency providing end-to-end influencer marketing solutions that combine human touch with scalable strategies. Founded on the belief that by harnessing the trust and power of creators, brands can form deeper relationships and friend-like bonds with their customers, Bobbie taps their authentic storytelling abilities to drive consumer action. With offices across North America and Europe, Bobbie is built on relationships and powered by data, consumer insights, AI, and industry-leading talent. Bobbie is a division of HUNTER, a Stagwell agency (NASDAQ: STGW).

About Stagwell
Stagwell is the challenger holding company built to transform marketing. We deliver scaled creative performance for the world’s most ambitious brands, connecting culture-moving creativity with leading-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our specialists in 45+ countries are unified under a single purpose: to drive effectiveness and improve business results for our clients. Join us at www.stagwellglobal.com.   

Contact: 
Bobbie
Shanice Graves
shanice@thebobbieagency.com 

SOURCE Stagwell Inc.